by Craig Hunter | Jul 3, 2025 | Product Announcements, Communications & PR
2025 has seen a continued acceleration of fragmented media and rapid narrative shifts, further highlighting the need for precise real-time intelligence. At NewsWhip, we remain dedicated to empowering brands, publishers, and communications teams with industry-leading...
by John Hayes | Jun 12, 2025 | Communications & PR
We’re entering a new phase in artificial intelligence. If you work in any industry that’s even vaguely tech-adjacent, it’s likely you’ve heard 2025 being referred to as “the year of the agent”, so what’s that all about? The first wave of AI was about chatbots and...
by Benedict Nicholson | May 6, 2025 | Communications & PR
In January, Mark Zuckerberg announced that Facebook would be going back to its roots with some changes coming to the platform. Whatever those changes ended up being, it seems to have had a big effect on engagement levels for news publishers on the platform. Every...
by Alexander Kallner | Apr 21, 2025 | Uncategorized, Communications & PR
In a world where brand perception can shift with a single post, effective online reputation monitoring is no longer optional. It’s essential. The sheer volume of chatter across social platforms makes it easy for crucial signals to get lost in the noise. For...
by Dervilla Mullan | Dec 20, 2024 | Digital Journalism, Communications & PR
2024 was a year of continued fragmentation in the media landscape, alongside a rapid rise in the adoption of artificial intelligence across enterprise workflows. Both trends shaped our roadmap deliveries this year and are already guiding our even more ambitious plans...
by Haley Corzo | Nov 21, 2024 | Communications & PR
COP29, the United Nations Climate Change Conference, brings together world leaders, scientists, and activists. It also brings a flood of media coverage and online conversations that often spark controversy and public attention. The conference, which began on Nov 11th,...
by Paul Quigley | Oct 17, 2024 | Brands, Communications & PR
We’re happy to be back for the third installment in our series of reports in collaboration with Stephen Waddington, a leading consultant for the comms industry. For this project, Stephen once again sat down with various top level professionals at international...
by Haley Corzo | Aug 7, 2024 | Brands, Communications & PR
We’re now into the second week of Olympics coverage, and it’s fair to say the games have grabbed people’s attention. Even in a vacuum, 45 million engagements still sounds like a lot, but put into context with the other big sporting events of the summer the Olympic...
by Benedict Nicholson | May 22, 2024 | Communications & PR
Update: The second phase of Historical Analysis is live! You can now see the top posts on Facebook, Twitter/X, Reddit, Instagram, TikTok, and LinkedIn, up to a full calendar year. We’re excited to announce that today we’re making a significant upgrade to our Spike...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
