As the pandemic has dramatically increased the amount of time people are spending at home, streaming services have come into particular focus this year. The last 18 months have seen a glut of streaming services launched and expanded, with some high-profile successes...
Last Friday we hosted our first edition of The NewsWhip Pulse, our new biweekly webinar series in which we look at emerging trends, and hear from some distinguished guests in the media and PR industries. This week began with two of our own, as our CEO and founder...
Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. After racking up a litany of industry awards and nominations in such a...
May is mental health month, and it is a particularly pertinent time for it given the potential disruption to our mental health by the COVID-19 pandemic. We looked back at some of the top mental health and coronavirus narratives of the year so far. These included...
We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. Traditionally, we have broken down publishers by top overall coverage, which we do in our monthly rankings. Obviously, one issue that this runs into is the...
We recently had a virtual sit down with Zach Silber from Kivvit to discuss the ways COVID-19 is impacting the PR industry and how agencies’ responsibilities have changed during these last 30 days. Zach is the Chief Innovation Officer at Kivvit, a national data-driven...
We recently sat down with Bryan Pedersen of MSL to discuss earned media and the impact of data on agencies and their clients. Bryan Pedersen is the Chief Innovation Officer at MSL, and leads their digital center of excellence. He was previously a part of innovation...
Ahead of 2020’s Oscars, there was a resurgence of the hashtag #OscarsSoWhite, but in the wake of the awards show, there were more stories about other social issues surrounding the nominations and final winners. When we break out engagements to content about the Oscars...
We’ve covered the pharmaceutical industry in depth before, but which brands are getting high engagement on Facebook and how has media covered them in 2019? We take a look at the data to see what’s resonating and how the narratives change across platforms. Coverage of...
The public reaction to coverage of the WeChat and TikTok ban
