These were the top publishers on Facebook in June 2021
With Independence Day now behind us and summer well and truly underway, it’s time to look back at the top publishers on Facebook for June 2021. As usual, we used our API and NewsWhip Spike to gather these rankings, which you can read about on our developer hub. This...
How the huge influence of BTS brings attention to brands
BTS is one of the biggest groups of the 2000s, period. The K-Pop band has a devoted following online that sees content written about the group often swell to hundreds of thousands of engagements. Unsurprisingly, brands have noticed, and have begun to approach the band...
These were the top publishers on Facebook in May 2021
Continuing our monthly tradition, we looked back at the top publishers on Facebook for May 2021. Progressing into summer this year, engagement to web content is broadly much lower than it was this time a year ago, which marked a high water point for engagement levels....
These were the top publishers on Facebook in April 2021
We looked back at the top publishers on Facebook for the month of April 2021, ranked by their total engagement. The month saw a slight decline in engagement for most publishers and in the levels hit by the top articles, but the level of interactions did increase for...
The 2021 Oscars predictably failed to capture the public interest
2021 saw the return of the Oscars, albeit delayed from its usual time slot in the year due to the pandemic. Many blockbusters delayed their releases to coalesce better with when audiences would be allowed back in cinemas, and despite a series of historic ‘firsts,’ the...
These were the top publishers on Facebook in March 2021
As we head out of the first quarter of 2021, we looked back at the top publishers of March on Facebook to see which of them received the most engagement. As usual, we used our API to gather these rankings, which you can read about on our developer hub. This analysis...
The anatomy of a reputation crisis
We recently completed a comprehensive study on the anatomy of a reputation crisis using our data, and we’re including some of the highlights here. We looked back at five different types of brand crisis – data breaches, lawsuits, product recalls, executive...
How media engagement differs on Instagram, Facebook, and the web
One of the key aspects of social media for media companies is understanding their strengths for engaging with audiences on different platforms. In this article we’re going to look back at 2021 for three different publishers, and see how they fared on the web,...
The PR controversies of the Tokyo Olympics
How PepsiCo uses data to power creativity
Why planning for failure is part of Samsung’s risk management framework
These were the top publishers on Facebook in June 2021
How designer brands are targeting new consumers
How the huge influence of BTS brings attention to brands
