The most pinned articles on Pinterest in Q3 2021

The most pinned articles on Pinterest in Q3 2021

While Facebook may be the dominant social network, you ignore others at your peril. Pinterest, for example, is a huge platform with almost half a billion monthly active users, and while that obviously doesn’t rival the Instagrams and TikToks of this world, it is a...
How PepsiCo uses data to power creativity

How PepsiCo uses data to power creativity

Recently, we sat down with PepsiCo’s Lauren Powell to talk about how her team works to transform trends into successful campaigns and how data can power creative. Every successful modern creative campaign is powered by insight and data. Lauren Powell, Analytics...
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