by Benedict Nicholson | Oct 23, 2019 | Digital Journalism
Who were the top publishers on Facebook in September 2019? What content drove the most engagement? We looked at the data to find out. As we head into the fall, it seems that publisher engagements are beginning to drop a bit from where they were in the summer, though...
by Benedict Nicholson | Sep 25, 2019 | Brands
Which brands had the most success with their Facebook and Instagram images? We looked at the data to find out. We’ve written before, and often at length, about the importance of native video on Facebook, but photos are an underrated part of the Facebook experience....
by Benedict Nicholson | Sep 17, 2019 | Communications & PR, Digital Journalism
Who were the top publishers on Facebook in August 2019? What content drove the most engagement? We looked at the data to find out. Summer’s beginning to cool off, and based on the evidence of last month, some of the engagement numbers are too. It’s too early yet to...
by Benedict Nicholson | Sep 10, 2019 | Brands, Communications & PR, Digital Journalism
2019 has been a landmark year for IPOs, with a number of tech unicorns going public in the wake of tech giants like Facebook and Twitter. We looked at the data to see which companies got the most attention. An IPO can be a lengthy and complicated process, with...
by Benedict Nicholson | Aug 13, 2019 | Brands, Communications & PR, Digital Journalism
The 2020 campaign trail can be a tough place to be a brand, with many of the Democratic candidates taking aim at what they see as inappropriate business practices. We looked at the data to see what’s resonating. Given the broadness of the race, we decided to take a...
by Benedict Nicholson | Aug 8, 2019 | Brands, Communications & PR
The damage done by plastics and how recycling and going plastic-free can mitigate that damage are a huge point of discussion for brands and publishers alike, and we examined the trend in a recent report. This report is the first of a series of reports we intend to do...
by Benedict Nicholson | Jul 31, 2019 | Communications & PR, Interviews
CASE STUDY APCO: How APCO uses NewsWhip for its storytelling campaigns Steve Salvador, Creative Director and Head of Brand Programming — Industry Creative & PR Company Size 600+ employees We spoke to Steve Salvador, Creative Director and Head of Brand Programming...
by Benedict Nicholson | Jul 16, 2019 | Digital Journalism
Which publications drove the most engagement on Facebook in June 2019? We looked at the data to find out. We’re officially more than halfway through the year, and that means it’s time for our publisher rankings for June. As ever, we are using our API to gather these...
by Benedict Nicholson | Jul 2, 2019 | Digital Journalism
Last week we launched a partnership with Axios to measure which candidates and topics are driving the most engagement in the run up to the 2020 election. The Democratic debates coincided with the launch of this initiative, so we began by looking at the candidates for...
Why brand authenticity matters in 2019
How pharmaceutical companies use Facebook to engage customers
Who were the top publishers on Facebook in September 2019?
Real-time crisis monitoring of Houston Rockets
Which holiday trends in 2019 are making waves on Pinterest?
How will automation and technology shape the future of the workforce?