by Ale | Jun 9, 2023 | Uncategorized
For any marketing professional, accurate and contextual media monitoring is essential for evaluating and forecasting the success of any promotional campaign. Artificial Intelligence (AI) is transforming the way marketers collect, understand, and even improve customer...
by Ale | Jun 9, 2023 | Uncategorized
The rise of social media has created a powerful new tool for companies to promote their brand and engage customers, but the growing number of interactions can pose a challenge for organizations. Social media analytics and monitoring platforms provide an essential tool...
by Ale | Jun 9, 2023 | Uncategorized
Social media offers a powerful platform for brands to build relationships with their customers and grow their visibility. But it also presents a challenge: how can brands effectively monitor conversations happening across multiple channels to assess their brand health...
by Ale | Jun 9, 2023 | Uncategorized
It is essential in today’s digital age to harness the power of social media insights for accurate brand monitoring. Companies in the retail industry now need to be armed with the most up-to-date strategies and tools to stay ahead of the competition. A real-time...
by Ale | Jun 9, 2023 | Uncategorized
Businesses across all industries today face a pressing need to monitor not only what is being said about them on social media, but also stay ahead of potential trends and topics related to their brand and the industry as a whole. Real-time monitoring tools make this...
by Ale | Jun 9, 2023 | Uncategorized
Tracking social media conversations related to your retail brand is key to building its presence and understanding how customers perceive it. Today, companies are no longer limited to traditional forms of engagement as powerful analytics tools are available to take...
by Ale | Jun 9, 2023 | Uncategorized
For those responsible for maintaining and protecting a business’s brand image, understanding the stories and topics that will impact the brand on social media is essential to making informed decisions. While it is possible to manually audit the online conversations...
by Ale | Jun 9, 2023 | Uncategorized
Competition in retail is fierce. Whether you’re a start-up or a longstanding player in the market, you need to make sure your brand is covered. For most businesses, this means staying on top of the latest trends and figuring out how to capitalize on them to...
by Ale | Jun 9, 2023 | Uncategorized
For marketing professionals, the only way to effectively promote their brand requires an ability to monitor, analyse, and respond to any changes in the external environment. As a result, the use of social media—and its associated brand monitoring tools—has become an...
How Der Spiegel leads social media engagement on Instagram in Germany
X joins Timeline: Track breaking stories from the world’s fastest-moving platform
How the Daily Mail’s TikTok dominates UK publishing engagement
COP29: Social media’s role in shaping climate conversations in 2024
Storytelling with data: One page, one chart, one story
Introducing a New Era of Combined Social, News, and Influencer Monitoring
