Facebook Monitoring

Predict what content will matter on Facebook today

Real time feeds of Facebook posts with up to the minute & predicted engagement data

Facebook Monitoring is available on NewsWhip Spike

NewsWhip Spike is the only real-time media monitoring platform that comms teams use to predict the stories and topics that will matter in the hours ahead.

Real-time media monitoring when you need it most

Monitor and track the media in real time

New articles & posts are discovered in real time so you’re never late to a story.

Detect and predict brand opportunities

NewsWhip’s prediction helps you identify emerging stories & predict cultural trends.

React when and where it matters

Collaborate with stakeholders using real-time data to decide how and where to react.

How comms teams use Facebook monitoring

Brand monitoring

Find the posts that mention your brand along with current & predicted engagement levels to find what matters

Opportunity spotting

Surface content relevant to the topics you monitor and see how popular it’s becoming so you can join the conversation

Crisis management

Find negative posts about your brand & assess their importance with real-time engagement measurement

Track misinformation

Track known misinformation Facebook publishers, and track mentions of known misinformation terms in real time

Graphic of Article details view in Spike

Breaking trends

Measure real-time engagement with Facebook posts to find what’s going viral so your brand can be part of every breaking trend

Track public reaction

Dive into every Facebook post and explore interaction types to understand how the public are reacting and amplifying each post

How Facebook monitoring works in NewsWhip Spike

Discover Facebook posts within minutes of posting

NewsWhip Spike discovers Facebook posts in as little as 60 seconds from when they’re posted so you’re never late to important posts.

Measure & predict engagement with every public Facebook post

Get ongoing measurement of likes, comments, shares, and reactions on every public post that matches your keyword search.

Find specific content using Boolean search

Search for your keywords in the title, text, or comments of any post with Boolean operators, or search for posts that share specific URLs. You can also filter your search to show only posts from specific pages.

Graph of Boolean keywords in NewsWhip Spike

Sort and filter posts to surface what matters to you

Facebook posts can be sorted by Predicted Interactions, Highest Velocity, Overperforming, Most Recent, Total Interactions, Interaction Type, or Reaction Type. You can also filter your feed to video, live video, link, image, status, or branded posts.

A closer look at Facebook Monitoring

Add to any dashboard

Available on every dashboard in NewsWhip Spike

The Facebook feed can be added to any dashboard so you can view it alongside content feeds like web articles, Twitter, Reddit, and more.

Adapts to your needs

Use a compact view or expand your feed for insightful visuals

Keep your Facebook feed in a compact view to maximize content feeds in your dashboard, or expand it to display inline engagement graphs.

Share Facebook content easily

Bring important post details and engagement metrics to stakeholders

Share post details and engagement metrics quickly with copy to clipboard, or export lists of posts with their engagement data to Excel, PDF, and JSON.

More ways to get insights on social content

Reddit monitoring

Monitor what’s happening across over 100,000 subreddits in real time

Real-time alerts

Receive real-time alerts for newly published social content by email or Slack


Bring public interest and media interest together in a single view


Take your comms insights from hindsight to foresight

Learn how NewsWhip can help you be more proactive in your comms strategy and keep key stakeholders informed every step of the way