What is real-time media monitoring?

What is real-time media monitoring?

Until recently, media monitoring was a sleepy industry.  The work included fun daily activities such as clipping magazines, highlighting mentions, and compiling digests. The output of this work would help brands quantify their earned media campaigns and get hints at...
Introducing Crisis Dashboard

Introducing Crisis Dashboard

Today, we’re announcing the world’s most comprehensive view of real-time news engagement and influence.   It’s called Crisis Dashboard, and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news...
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