Reports

Read the latest research and insights from the NewsWhip Research team

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RESEARCH REPORT

How comms leaders are bringing wider understanding to management decisions

This new report from Wadds Inc. explores the management role and contribution of corporate communication within organizations.

Based on interviews with senior corporate comms practitioners, the report identifies how the function uniquely brings an external perspective into strategic decision-making and planning.

 

2023 Brand Reputation Report

2023 Brand Reputation Report

The must-watch short-form video trends in 2023

The must-watch short-form video trends in 2023

The biggest comms crises in the UK: Strikes, brand boycotts, and covid

The biggest comms crises in the UK: Strikes, brand boycotts, and covid

Quick-serve restaurants: The standout headlines, flavors & menu items

Quick-serve restaurants: The standout headlines, flavors & menu items

Sustainability across social media

Sustainability across social media

DEI in 2023: trends, challenges, and brand initiatives

DEI in 2023: trends, challenges, and brand initiatives

Summer flavor trends: Collabs, ice cream, and fake flavors

Summer flavor trends: Collabs, ice cream, and fake flavors

The biggest brand crises of 2023

The biggest brand crises of 2023

Tech trends 2023

Tech trends 2023

Auto brand stories 2023

Auto brand stories 2023

The biggest brand crises of 2023

The biggest brand crises of 2023

Facebook publishing: Q1 2023

Facebook publishing: Q1 2023

The world’s biggest brands: A coverage analysis

The world’s biggest brands: A coverage analysis

The biggest crisis comms of 2022

The biggest crisis comms of 2022

Politics 2022

Politics 2022

Sustainability 2022

Sustainability 2022

Facebook Q3 2022

Facebook Q3 2022

Planning for the 2022 holiday season

Planning for the 2022 holiday season

Crisis: Q2 2022

Crisis: Q2 2022

Facebook Publishing: Q2 2022

Facebook Publishing: Q2 2022

Summer Trends 2022

Summer Trends 2022

Flavors 2022

Flavors 2022

NewsWhip’s 2022 crisis and reputation study

NewsWhip’s 2022 crisis and reputation study

Facebook Publishing: Q1 2022

Facebook Publishing: Q1 2022

Crisis report: Q1 2022

Crisis report: Q1 2022

Super Bowl 2022

Super Bowl 2022

Crisis: Q4 2021

Crisis: Q4 2021

Facebook Publishing: Q4 2021

Facebook Publishing: Q4 2021

2021: Year in Review

2021: Year in Review

Facebook Publishing: Q3 2021

Facebook Publishing: Q3 2021

Crisis Q3 2021: 
Analysis of the length 
and impact of four different crisis types

Crisis Q3 2021: 
Analysis of the length 
and impact of four different crisis types

Holiday foods & beverages in 2021

Holiday foods & beverages in 2021

Hiring in 2021

Hiring in 2021

Tech coverage on Reddit: Q3 2021

Tech coverage on Reddit: Q3 2021

NewsWhip Brand Crisis: Q2 2021

NewsWhip Brand Crisis: Q2 2021

Summer trends 2021

Summer trends 2021

2021 popular flavors & trends

2021 popular flavors & trends

Facebook Publishing: Q1 2021

Facebook Publishing: Q1 2021

NewsWhip Brand Crisis: Q1 2021

NewsWhip Brand Crisis: Q1 2021

How the Super Bowl ads performed on social in 2021

How the Super Bowl ads performed on social in 2021

Facebook Publishing: Q4 2020

Facebook Publishing: Q4 2020

Reddit Publishing: Q4 2020

Reddit Publishing: Q4 2020

Covid-19 & the holiday season

Covid-19 & the holiday season

Facebook Publishing Report: Q3 2020

Facebook Publishing Report: Q3 2020

Social video: Summer 2020

Social video: Summer 2020

Facebook Publishing Report: Q2 2020

Facebook Publishing Report: Q2 2020

COVID-19: Corporate action

COVID-19: Corporate action

Guide to Facebook Publishing: Q1 2020

Guide to Facebook Publishing: Q1 2020

The Cultural Response to COVID-19

The Cultural Response to COVID-19

Coverage of the Coronavirus on web and social

Coverage of the Coronavirus on web and social

Facebook Publishing: Q4 2019

Facebook Publishing: Q4 2019

The State of Flavor on Social

The State of Flavor on Social

Diversity and Inclusion in 2019

Diversity and Inclusion in 2019

Social Video Insights: Fall 2019

Social Video Insights: Fall 2019

Guide to Health and Illness Content

Guide to Health and Illness Content

Facebook Publishing: Q3 2019

Facebook Publishing: Q3 2019

Facebook Insights | Artificial Intelligence

Facebook Insights | Artificial Intelligence

Guide to Mental Health in America

Guide to Mental Health in America

Guide to Living Wage Content

Guide to Living Wage Content

Fashion Brands & Publishers in 2019

Fashion Brands & Publishers in 2019

The State of Publishing on Facebook: Q2 2019

The State of Publishing on Facebook: Q2 2019

Guide to Plastics and Sustainability Content

Guide to Plastics and Sustainability Content

July 4th 2019 on Social Media

July 4th 2019 on Social Media

Beauty Trends on Social 2019

Beauty Trends on Social 2019

Mother’s Day 2019 Social Media Insights

Mother’s Day 2019 Social Media Insights

2019 Guide to Facebook Publishing

2019 Guide to Facebook Publishing

2019 Guide to Social Video

2019 Guide to Social Video

Easter 2019 Social Media Insights

Easter 2019 Social Media Insights

St. Patrick’s Day 2019 Social Media Insights

St. Patrick’s Day 2019 Social Media Insights

Valentine’s Day 2019  on Social Media

Valentine’s Day 2019 on Social Media

Superbowl on Social Media 2019

Superbowl on Social Media 2019

Pharmaceuticals on Social Media

Pharmaceuticals on Social Media

2019 Predictions: What to expect from Social Media

2019 Predictions: What to expect from Social Media

Generation Z Content Trends for 2019

Generation Z Content Trends for 2019

Surprising B2C trends for 2019 on social media

Surprising B2C trends for 2019 on social media

About the NewsWhip Research Center

The NewsWhip Research Center is the central intelligence hub of NewsWhip. The center focuses on researching social media and demystifying the spread of news and information and provides insightful interpretation of the vast social data that surrounds us.

This multidisciplinary team is comprised of Content Strategists, Editors, Data Scientists, Research Associates and outside partners, including leaders in academia.

Our partners, supported by NewsWhip social media research:

Oxford
First Draft
Bloomberg
Axios
Columbia

If you have any questions or suggestions for the Research Center team – please get in touch.