Research Center

Read the latest research and insights from the NewsWhip Research team

FEATURED REPORT

How brands approach sustainability in 2021

Sustainability has become more important for all companies, across all industries, and it seems as though every company that hadn’t already made some sort of effort to shift their business strategy towards this approach is doing so now.

Social Media Research Reports

The NewsWhip Research Center explores how social media impacts the stories in the collective mainstream, from identifying trends in everything from politics to sports to global events across Facebook, Twitter, Instagram and more.

Facebook Publishing: Q3 2021

Facebook Publishing: Q3 2021

Crisis Q3 2021: 
Analysis of the length 
and impact of four different crisis types

Crisis Q3 2021: 
Analysis of the length 
and impact of four different crisis types

Holiday foods & beverages in 2021

Holiday foods & beverages in 2021

Hiring in 2021

Hiring in 2021

Tech coverage on Reddit: Q3 2021

Tech coverage on Reddit: Q3 2021

NewsWhip Brand Crisis: Q2 2021

NewsWhip Brand Crisis: Q2 2021

Summer trends 2021

Summer trends 2021

2021 popular flavors & trends

2021 popular flavors & trends

Facebook Publishing: Q1 2021

Facebook Publishing: Q1 2021

NewsWhip Brand Crisis: Q1 2021

NewsWhip Brand Crisis: Q1 2021

How the Super Bowl ads performed on social in 2021

How the Super Bowl ads performed on social in 2021

Facebook Publishing: Q4 2020

Facebook Publishing: Q4 2020

Reddit Publishing: Q4 2020

Reddit Publishing: Q4 2020

Covid-19 & the holiday season

Covid-19 & the holiday season

Facebook Publishing Report: Q3 2020

Facebook Publishing Report: Q3 2020

Social video: Summer 2020

Social video: Summer 2020

Facebook Publishing Report: Q2 2020

Facebook Publishing Report: Q2 2020

COVID-19: Corporate action

COVID-19: Corporate action

Guide to Facebook Publishing: Q1 2020

Guide to Facebook Publishing: Q1 2020

The Cultural Response to COVID-19

The Cultural Response to COVID-19

Coverage of the Coronavirus on web and social

Coverage of the Coronavirus on web and social

Facebook Publishing: Q4 2019

Facebook Publishing: Q4 2019

The State of Flavor on Social

The State of Flavor on Social

Diversity and Inclusion in 2019

Diversity and Inclusion in 2019

Social Video Insights: Fall 2019

Social Video Insights: Fall 2019

Guide to Health and Illness Content

Guide to Health and Illness Content

Facebook Publishing: Q3 2019

Facebook Publishing: Q3 2019

Facebook Insights | Artificial Intelligence

Facebook Insights | Artificial Intelligence

Guide to Mental Health in America

Guide to Mental Health in America

Guide to Living Wage Content

Guide to Living Wage Content

Fashion Brands & Publishers in 2019

Fashion Brands & Publishers in 2019

The State of Publishing on Facebook: Q2 2019

The State of Publishing on Facebook: Q2 2019

Guide to Plastics and Sustainability Content

Guide to Plastics and Sustainability Content

July 4th 2019 on Social Media

July 4th 2019 on Social Media

Beauty Trends on Social 2019

Beauty Trends on Social 2019

Mother’s Day 2019 Social Media Insights

Mother’s Day 2019 Social Media Insights

2019 Guide to Facebook Publishing

2019 Guide to Facebook Publishing

2019 Guide to Social Video

2019 Guide to Social Video

Easter 2019 Social Media Insights

Easter 2019 Social Media Insights

St. Patrick’s Day 2019 Social Media Insights

St. Patrick’s Day 2019 Social Media Insights

Valentine’s Day 2019  on Social Media

Valentine’s Day 2019 on Social Media

Superbowl on Social Media 2019

Superbowl on Social Media 2019

Pharmaceuticals on Social Media

Pharmaceuticals on Social Media

2019 Predictions: What to expect from Social Media

2019 Predictions: What to expect from Social Media

Surprising B2C trends for 2019 on social media

Surprising B2C trends for 2019 on social media

2018 Guide to Emerging Flavors on Social

2018 Guide to Emerging Flavors on Social

Finance & Technology: APAC Social Media Highlights

Finance & Technology: APAC Social Media Highlights

Thanksgiving on Social Media

Thanksgiving on Social Media

How PR Can Close Business With Real-time Insights

How PR Can Close Business With Real-time Insights

The 2018 Guide to Halloween on Social

The 2018 Guide to Halloween on Social

The Top Sports Publishers on Social Media: Social Insights Report

The Top Sports Publishers on Social Media: Social Insights Report

The 2018 Guide to Alcohol Brands on Social

The 2018 Guide to Alcohol Brands on Social

The Guide to Facebook Publishing Ahead of 2019

The Guide to Facebook Publishing Ahead of 2019

How the stories format is transforming storytelling

How the stories format is transforming storytelling

The 2018 Guide to Partisan Politics

The 2018 Guide to Partisan Politics

Labor Day & Back-to-School: Top Social Media Trends

Labor Day & Back-to-School: Top Social Media Trends

The 2018 Guide to Content Creation

The 2018 Guide to Content Creation

The 2018 Guide to U.K. Socially Conscious Content Strategies

The 2018 Guide to U.K. Socially Conscious Content Strategies

Amazon Prime Day: Top Facebook, Twitter, & Social Media Trends

Amazon Prime Day: Top Facebook, Twitter, & Social Media Trends

B2B Communications: Top Facebook, Twitter, & Social Media Trends

B2B Communications: Top Facebook, Twitter, & Social Media Trends

Fourth of July on Social Media

Fourth of July on Social Media

Twitter: Video Insights Guide 2018

Twitter: Video Insights Guide 2018

Instagram: Video Insights Guide 2018

Instagram: Video Insights Guide 2018

Facebook: Video Insights Guide 2018

Facebook: Video Insights Guide 2018

YouTube: Video Insights Guide

YouTube: Video Insights Guide

Hashtags: Top Facebook ,Twitter & Instagram Trends

Hashtags: Top Facebook ,Twitter & Instagram Trends

Memorial Day 2018 on Social: Top Facebook, Pinterest, & Instagram Trends

Memorial Day 2018 on Social: Top Facebook, Pinterest, & Instagram Trends

2018 Mothers Day Report

2018 Mothers Day Report

Facebook & Instagram: How Science & Tech Stand Out

Facebook & Instagram: How Science & Tech Stand Out

Cinco de Mayo on Social

Cinco de Mayo on Social

Navigating the Facebook Algorithm Change in 2018

Navigating the Facebook Algorithm Change in 2018

Super Bowl 2018: The Best of the Rest

Super Bowl 2018: The Best of the Rest

Why Social Data Is Revolutionizing Earned Media

Why Social Data Is Revolutionizing Earned Media

Valentine’s Day 2018:  Publishers & Social Media

Valentine’s Day 2018: Publishers & Social Media

2018 Super Bowl Social Media Report

2018 Super Bowl Social Media Report

How Publishers and Brands Can Navigate Social Media Publishing in 2018

How Publishers and Brands Can Navigate Social Media Publishing in 2018

What You Need to Know about Instagram: Fall 2017

What You Need to Know about Instagram: Fall 2017

Why Content and Social Data are the Keys to Influencing the B2B Buyer

Why Content and Social Data are the Keys to Influencing the B2B Buyer

The Rise of Hyper-Political Publishers

The Rise of Hyper-Political Publishers

The Guide to Facebook Publishing Ahead of 2019

The Guide to Facebook Publishing Ahead of 2019

Why Content and Social Data are the Keys to Influencing the B2B Buyer

Why Content and Social Data are the Keys to Influencing

NewsWhip Survey: The State of Content and Social Strategy 2016

NewsWhip Survey: The State of Content and Social Strategy 2016

Political Communications on Social Media

Political Communications on Social Media

Memorial Day 2018: Top Facebook, Pinterest, & Instagram Trends

Memorial Day 2018: Top Facebook, Pinterest, & Instagram Trends

Why Social Data Is Revolutionizing Earned Media

Why Social Data Is Revolutionizing Earned Media

Valentine’s Day 2018: Publishers & Social Media

Valentine’s Day 2018: Publishers & Social Media

NewsWhip’s Guide to Content Distribution Success

NewsWhip’s Guide to Content Distribution Success

NewsWhip’s Guide to Baseball & Sports Publishing

NewsWhip’s Guide to Baseball & Sports Publishing

About the NewsWhip Research Center

The NewsWhip Research Center is the central intelligence hub of NewsWhip. The center focuses on researching social media and demystifying the spread of news and information and provides insightful interpretation of the vast social data that surrounds us.

This multidisciplinary team is comprised of Content Strategists, Editors, Data Scientists, Research Associates and outside partners, including leaders in academia.

Our partners, supported by NewsWhip social media research:

If you have any questions or suggestions for the Research Center team – please get in touch.

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