by Kimberly Monitto | Mar 15, 2023 | Brands
The 20s are without doubt the decade of electric vehicles going mainstream. Different brands are at different stages of their electric vehicle journey, but the fact of the matter is that, globally, automobile companies are doing everything they can to break into this...
by Haley Corzo | Mar 7, 2023 | Brands
Over the years BTS has collaborated with some of the biggest brands out there, and while the group itself has successfully influenced the masses, brands are now seeing the individual power that each member has to offer, with Louis Vuitton knowing this all too well. ...
by Benedict Nicholson | Mar 2, 2023 | Brands
In February, we published a look at some of the biggest fast-food and quick-serve restaurants in the world, and we wanted to continue that examination by expanding the pool a little broader. So this week, we’re going to be looking at some of the QSRs that are just a...
by Kimberly Monitto | Feb 28, 2023 | Digital Journalism, Brands
It’s easy to get lost in the noise of social media nowadays. With a seemingly endless slew of platforms, daily content calendars filled with scheduled tweets and photos no longer cut it when it comes to brands making an impact. “For you” pages and “suggested posts”...
by Benedict Nicholson | Feb 21, 2023 | Product Announcements, Brands
Today we’re excited to announce the launch of our new Highlights feature, which is now available in NewsWhip Spike. With this feature, NewsWhip is taking real-time media monitoring to the next level with real-time insights. Here’s what you can expect. Introducing:...
by Benedict Nicholson | Feb 16, 2023 | Brands
Dunkin’s Super Bowl ad was the talk of the town on Monday after it premiered its spot with Ben Affleck that saw the A-lister serving customers at a Dunkin’, with a guest appearance from his wife Jennifer Lopez. The ad’s success, and the amount of public interest it...
by Benedict Nicholson | Feb 13, 2023 | Brands
Last night saw the Kansas City Chiefs emerge triumphant by the skin of their teeth against the Philadelphia Eagles at Super Bowl LVII. And given such a tight and exciting game, it’s only right that we focus on… the brands and musical acts that made headlines at the...
by Haley Corzo | Feb 7, 2023 | Brands
December’s brand coverage analysis wrapped up the year with a slew of positive media stories about some of the biggest brands around, but January has reminded us just how quickly negative press can also generate attention, with brands like Pfizer and Tesla bearing the...
by Benedict Nicholson | Feb 3, 2023 | Brands
We recently published our first brands report, which looked back at articles about some of the top brands across three different industries to draw conclusions about what resonated with the public and media in earned media coverage. Those sectors were tech, food &...
Tesla, Ford, and Toyota EVs are generating the most public interest in 2023
The top US and UK publishers on Facebook in February 2023
BTS makes Louis Vuitton the stand out brand in February with j-hope partnership
The sit-down restaurant chains making headlines in 2023
A brief guide to short-form video for brands
Five ingredients for real-time crisis comms