These were the companies that saw the most media and public interest in their political funding pauses
The storming of the Capitol by pro-Trump agitators was an event that shook American politics to its core, with the media and the public watching on in horror as members of Congress had to flee for their lives after rioters broke through the Capitol police defenses. ...
The public reaction to coverage of the WeChat and TikTok ban
The US today announced that it would ban the TikTok and WeChat apps from US app stores after deeming them a potential security risk. After initial speculation about a ban triggered by Mike Pompeo’s comments in early July, Trump announced he would ban the app using an...
Who’s winning the war of the streaming services in 2020?
As the pandemic has dramatically increased the amount of time people are spending at home, streaming services have come into particular focus this year. The last 18 months have seen a glut of streaming services launched and expanded, with some high-profile successes...
Diversity training for brands is no longer a “nice to have,” it’s crucial
New York Fashion Week was Feb. 7th – 12th, and as an update to our crisis blog covering the incidents from Gucci, Prada, and more, we took a look at actions taken between then and now to see what’s changing with regard to diversity training and inclusion...
These were the ads that drove the most engagement at Super Bowl LIV
The Super Bowl remains one of the biggest events in American television for the ad breaks as much as the game itself. But what was the most engaged content around the Big Game? We looked at the data for Super Bowl LIV to find out. We looked at the top stories about...
The Whippie Awards: Best Brands on social in 2019
As the year comes to a close, we wanted to take a look at which brands excelled in their social strategy this year. Several brands dealt with the fallout of intense crises and we kept hearing more about making authenticity a focus in the wake of them, but looking...
5 ways to step up your content strategy in 2020
As we close out 2019, we wanted to take a look at what trends are going to be a focus for content strategists in 2020. Through our work with agencies, brands, and news organizations, we’ve identified five key things that will help lay the groundwork for a great year....
Workplace Diversity & Inclusion: Women CEOs
In May this year, due to a few promotions at prominent companies, the number of women CEOs at the head of Fortune 500 companies moved higher than it has ever been. 33 women head companies on the list of highest-grossing firms, a jump from last year’s 24. With...
Reputation on social media – Comms must own it or lose it
The impeachment narratives that captured public and media interest
These were the top publishers on Facebook in January 2021
The public and media interest in the Covid-19 vaccine in 2021 so far
How Budweiser skipping the Super Bowl brought public and media interest to vaccination awareness
These were the top publishers of December 2020 on Facebook
