Issues management USE CASE
Monitor and manage live issues
Get ahead of potential issues with NewsWhip’s predictive media monitoring. We help you quantify & forecast the impact of any issue, so you can make better informed decisions to protect and enhance your brand’s reputation.
PROBLEM
Traditional media monitoring tools fall short, with outdated snapshots rather than the full picture of developing issues. When issues can spread like wildfire, having old, out-of-date data won’t help you get ahead of issues that could impact your brand’s reputation.
Solution
Anticipate and navigate any issue with foresight using NewsWhip’s predictive media monitoring. NewsWhip combines the world’s fastest media monitoring with custom AI models to deliver clarity on what’s happening now – so you can shape what happens next
Trusted by
The key questions to help you proactively manage live issues
Context
How important is this issue?
Our Timeline widget is powered by the market’s fastest content discovery engine, offering a live view of how public and media interest is evolving. This view allows you to gauge whether an issue is intensifying, enabling informed decisions on whether and how to react.
Predicted interactions show you how big any story will become
Real-time alerts keep you updated with the latest developments
Highest Velocity shows you which articles moved the fastest across the web
Clarity
How does our situation compare with others?
Our dashboards empower you to directly measure your brand’s issue against industry peers and competitors in both past and present. By integrating searches specific to your brand alongside those of previous issues, we enable a holistic view of how similar issues have affected the broader landscape, both now and historically.
Highlights shows you the key inflection points in any narrative
Combined Timeline lets you directly compare two issues
Interest Quadrant gives you a map of the issue’s main points of focus
Confidence
Who is driving the conversation?
Understanding who is shaping the narrative is crucial, as influence and impact can vary across the press, trade publications, and different social channels. With NewsWhip’s real-time data and custom AI we help you focus on who matters quickly.
Top People & Brands shows you who’s generating the most interest
Top websites breaks down the most influential publications
Top Authors lists the individual journalists whose coverage is resonating most
Features that matter in a crisis
Timeline
Track how public and media interest is changing, compare with other crises, & understand the impact of individual articles.
Predicted interactions
Measure how big any story is likely to become with real-time prediction based on tangible engagement data.
Top People & Brands
Our AI powered visualizations give you a new way to identify the key players dominating online conversations.
Predictive Alerts
Website Leaderboards
Author Leaderboards
Data at your fingertips
“NewsWhip is simple to use and provides profound – and immediate – insights. When I am in crisis monitoring mode, this is always my first and primary tool for gathering information and making recommendations.”
Aubrey Quinn,
Entertainment Software Association
LEARN MORE
Ready for proactive issues management?
Talk to our team today to learn how NewsWhip’s predictive insights enable you to anticipate and navigate any issue with precision.
