by NewsWhip | Mar 2, 2018 | Digital Journalism
The algorithm claimed a publisher. We were saddened to hear about the closing of LittleThings this week. The “feel-good, happy news” publisher’s success story was one we watched closely, welcoming Editor-in-Chief Maia McCann to speak at our events...
by Benedict Nicholson | Mar 1, 2018 | Communications & PR
PR has been the backbone of getting information in front of the eyes of the public and helping companies keep the reputation they want to keep for a considerable time now. We look at how social data could bring even more insight into the industry. PR is still a...
by NewsWhip | Feb 28, 2018 | Digital Journalism, Brands, Communications & PR
Groups on social media can be one way of getting your content or message in front of new audiences on social media. But what does a successful group look like? In recent months, the appeal of social media groups seems to be growing, as publishers and marketers ponder...
by Benedict Nicholson | Feb 27, 2018 | Digital Journalism, Interviews
How can you stay relevant in today’s shifting media landscape? We talk to Cultura Colectiva about the publisher’s data-driven content. The way publishers are creating content is changing fast in the modern age, and Culture Colectiva is a perfect example of...
by NewsWhip | Feb 26, 2018 | Product Announcements
How viral is your content? Now, you can check with just a click. The NewsWhip Chrome Extension will let anyone see how a story is performing. We’re excited to announce the launch of our Chrome Extension — available for all to use, not just NewsWhip clients. Now...
by Benedict Nicholson | Feb 16, 2018 | Brands
The Super Bowl is always one of the biggest cultural and economic events in the world, and the 2018 Super Bowl proved to be no different. We explored the data to find out which brands were the real success stories of the day. The dust has settled on a remarkable 2018...
by NewsWhip | Jan 17, 2018 | Interviews, Digital Journalism
Attention is a contested topic for publishers and marketers. How can you catch your audience’s attention, and how can you hold onto it? In today’s age of endless scrolling and countless memes, how can content creators stand out and build a loyal following?...
by NewsWhip | Jan 4, 2018 | Digital Journalism
New NewsWhip data shows that some of the most shared stories on social media can be thousands of words long — but most fall into a much smaller word count. How long can a viral story be? It’s a theme that’s been discussed on the NewsWhip blog before. In January...
by NewsWhip | Dec 28, 2017 | Brands
This has been the year for brands. This year, brands have embraced their role as corporate citizens, and shown their consumers that they cared about the same issues. We’ve also seen brands find their unique identities, and saw more brands dip their toes into content...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
