by Benedict Nicholson | Jan 20, 2023 | Digital Journalism
CrowdTangle is an invaluable tool for journalists and fact checkers around the world and especially in the fight against misinformation. With it now being officially discontinued, we’ve had a number of publishers and NGO’s reach out to see how NewsWhip could be an...
by Chris Smith | Sep 1, 2022 | Brands
This blog is a guest piece from Chris Smith, Senior Strategist at the Red Consultancy, who used NewsWhip data in their latest report on the World Cup and Christmas. Comms and PR planning has changed massively in recent years, but it remains a crucial pillar of any...
by Kimberly Monitto | Jul 20, 2022 | Communications & PR
Media monitoring used to be low on the priority list for many organizations. But since the digital tsunami that has taken over society began some 20 years ago, brands have had to adapt and become much more cognizant of how they’re viewed and talked about on the web....
by Kimberly Monitto | Jul 11, 2022 | Communications & PR
In our current digital age, media monitoring is needed more than ever. Long gone are the days where small mentions in a publication were the basis of success. Now, brands are constantly in the public eye, amassing hundreds to thousands of clicks per day. A single...
by Haley Corzo | Apr 19, 2022 | Brands
In the first blog of our series that uses Home Depot as a guide for how brands can utilize NewsWhip Spike, we demonstrated how to monitor earned media about your brand in real time. We explained the importance of monitoring conversations online, and now we’ll dive...
by Haley Corzo | Apr 7, 2022 | Brands
If brands are to compete with the speed of today then they need the ability to monitor the news as it’s actually happening. This is why a real-time media monitoring platform is key for brands. This series of blogs will show you how this is possible for your brand, by...
by Haley Corzo | Mar 14, 2022 | Communications & PR
We’re thrilled to announce the launch of our ebook, co-produced with PR Week. The report asked in-house comms professionals about the unique challenges they are facing in 2022, ranging from reputation management, to real-time monitoring, to the looming threat of...
by Paul Quigley | Nov 23, 2021 | Brands, Communications & PR
Until recently, media monitoring was a sleepy industry. The work included fun daily activities such as clipping magazines, highlighting mentions, and compiling digests. The output of this work would help brands quantify their earned media campaigns and get hints at...
by Benedict Nicholson | Sep 25, 2019 | Digital Journalism, Brands
Which brands had the most success with their Facebook and Instagram images? We looked at the data to find out. We’ve written before, and often at length, about the importance of native video on Facebook, but photos are an underrated part of the Facebook experience....