by Haley Corzo | Feb 1, 2022 | Brands, Webinar
In the midst of talent wars, mixternal communications is a juicy topic at companies intent on attracting and retaining employees. We examine addressable opportunities to bring balance to internal and external communications. For the first NewsWhip Pulse episode of...
by Paul Quigley | Nov 23, 2021 | Brands, Communications & PR
Until recently, media monitoring was a sleepy industry. The work included fun daily activities such as clipping magazines, highlighting mentions, and compiling digests. The output of this work would help brands quantify their earned media campaigns and get hints at...
by Haley Corzo | Nov 4, 2021 | Brands
Cristiano Ronaldo is a household name, and to many he’s considered one of the greatest soccer players of all time. As a sportsman, he has an ongoing list of career achievements and broken records, and as a celebrity, he’s deemed the king of social media with his...
by NewsWhip | Nov 3, 2021 | Brands
We’re most of the way through the year now, and we decided it’s about time to start getting retrospective as we plan for 2022. With that in mind, we looked back at the year to identify the top stories about brands and see what lessons we could draw from them. Here’s...
by Haley Corzo | Sep 14, 2021 | Brands, Communications & PR
Texas’s new abortion law, which bans most abortions after six weeks, has now gone into effect after the U.S. Supreme Court declined to intervene. As a result, Texas has some of the most restrictive abortion laws in the world. The court’s ruling on September 1st...
by Katherine K. Ellis | Nov 13, 2019 | Brands
A key focus at the Holmes Report’s #PRovoke19 conference this year was a word we’ve all heard before: authenticity. But what does it mean for a brand to be authentic in 2019? How can a company earn the right to speak out on certain issues or instill them as core...
by Benedict Nicholson | Jun 21, 2018 | Brands, Communications & PR
We recently held a NewsWhip Salon event in London, with attendees from the world of PR and brands gathering to hear from a distinguished panel of speakers from some of the top brands and PR firms. The evening began with a talk from our CRO and President, Brett...
by NewsWhip | Nov 30, 2017 | Brands
What can we learn from the most engaged brand audiences on Instagram? We take a look at nine things to know. Recently, we looked at Facebook and Instagram to find which publishers have built out the most loyal and engaged followings. Given that brands are also trying...
by NewsWhip | Mar 10, 2016 | Brands
As brands pivot to becoming publishers, they need to master creating valuable content and measuring their impact. The brand newsroom is becoming more common as companies realize the value of content. 76% of brands will rely on content marketing in 2016, in order to...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
