by Roisin Oflaherty | Mar 12, 2024
2024 the top election storylines from 2024 2024 has been dubbed the year of global elections, and as election coverage begins to intensify, we’ll be exploring the topics and issues that dominate the political landscape. Download our full report below to get access to...
by Haley Corzo | Mar 7, 2024 | Digital Journalism
More than half the world’s population in at least 76 countries will go to the polls this year, making 2024 the year of global elections. As election coverage begins to intensify, we’ll be exploring the topics and issues that dominate the political landscape. We’ve...
by Benedict Nicholson | Feb 15, 2024 | Brands, Communications & PR
When 25% of your brand’s value is tied to its reputation with the public, how can you make sure you’re being proactive when it comes to your brand and media monitoring efforts? The old way of measuring makes this impossible, with metrics often a day or more old by...
by Haley Corzo | Jan 19, 2024 | Brands
“I prefer HEB.” That was Elon Musk’s somewhat predictable response to the announcement that Walmart was the latest brand to suspend advertising on X, following other major companies who left the platform back in November when the issue first began. In our last brand...
by Roisin Oflaherty | Jan 9, 2024
2023 Brand Reputation Report 2023 has been a year of brand reputation issues, with some of the most memorable brand damage of recent times happening in the past 12 months. Download our full report below to get access to all of the insights. Download full report...
by Benedict Nicholson | Dec 21, 2023 | Shell Case Study, Communications & PR
We’ve been reflecting on all that has happened in 2023, and future-gazing into what 2024 will bring, which is particularly interesting to us as marketers. We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand...
by Dervilla Mullan | Dec 20, 2023 | Product Announcements, Communications & PR
In a year where teams were striving to do more with less in an increasingly chaotic world, at NewsWhip we focused on providing more context and clarity for our users, enabling better decisions and calmer minds. Here’s what we’ve brought to our platform in 2023....
by Benedict Nicholson | Dec 18, 2023 | Brands, Communications & PR
In a world of retrospective analyses and next-day charts, it can be difficult to manage live events as they unfold. We know that our users are charged with managing the reputation and coverage of some of the world’s biggest brands, and that’s why NewsWhip’s metrics...
by Haley Corzo | Dec 7, 2023 | Brands
Earned media is unpredictable. While one day a company might receive coverage that frames it in a positive light, on the very next it can find itself facing an eruption of negative coverage. That’s what happened to Target last month as the holiday shopping season had...