by Kevin Twomey | Oct 29, 2025 | Brands
NewsWhip’s Head of Marketing, Kevin Twomey, recently took part in a panel hosted by PR firm Red Consultancy, alongside corporate comms leaders from Lidl and Caffè Nero. The event focused on a challenge that every communicator knows all too well: what to do when your...
by Craig Hunter | Oct 16, 2025 | Brands, Digital Journalism
The acceleration of media fragmentation and constant narrative shifts has not slowed in H2, reinforcing the need for precise, real-time intelligence. At NewsWhip, we remain focused on helping brands, publishers, and communications teams make sense of this landscape...
by Kathleen Roberge | Jul 21, 2025 | Brands
If you feel like your conventional media monitoring metrics and your reputation are out of sync, you’re not alone. A recent Social Intelligence Lab study showed that 70% of brands are using multiple signals to evaluate the chaos around them that’s been created by...
by Benedict Nicholson | Jun 12, 2025 | Brands
Agents are transforming the workforce. We strongly believe that agents will automate brand monitoring in the next few years. We’re choosing to lead that change because when reputations can shatter in minutes and attention shifts in seconds, the ability to know...
by Haley Corzo | Jan 14, 2025 | Brands, Digital Journalism
CES 2025 gave us a glimpse of the future: automotive companies are breaking into new markets, immersive gaming will soon include smell-based environments, and you can’t move without tripping over a new AI product. Now that the annual tech show has come to a close,...
by Kevin Twomey | Nov 20, 2024 | Brands
“One page, one chart, one story.” This is Zach Silber’s mantra. As for Zach’s story? That’s far harder to distill into one page. The short version is this; he’s a preeminent leader in the field of data-driven insights, and a valued NewsWhip...
by Craig Hunter | Nov 5, 2024 | Brands
Staying on top of industry shifts and narratives isn’t just a matter of tracking mentions; it’s about seeing the bigger picture. Brands today need to understand which topics are gaining traction and how those discussions could impact them, their competitors, or their...
by Paul Quigley | Oct 17, 2024 | Communications & PR, Brands
We’re happy to be back for the third installment in our series of reports in collaboration with Stephen Waddington, a leading consultant for the comms industry. For this project, Stephen once again sat down with various top level professionals at international...
by Benedict Nicholson | Sep 19, 2024 | Brands
As part of NewsWhip’s inclusion in the Social Intelligence Lab Tech Landscape report, our CPO Dervilla Mullan sat down with their team to discuss how NewsWhip helps brands proactively defend their reputations with predictive data. This interview first appeared...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
