by Benedict Nicholson | Jan 5, 2022 | Digital Journalism
Closing out the year, we saw a few changes in our monthly publisher rankings, with a slight difference in those among the most engaged publishers on Facebook in December 2021. As always, we used our API and NewsWhip Spike to gather these rankings, which you can read...
by Benedict Nicholson | Sep 25, 2019 | Digital Journalism, Brands
Which brands had the most success with their Facebook and Instagram images? We looked at the data to find out. We’ve written before, and often at length, about the importance of native video on Facebook, but photos are an underrated part of the Facebook experience....
by Benedict Nicholson | Mar 6, 2019 | Communications & PR
The PR News 2019 Crisis Summit took place in Miami last week. We went along to see what we could learn about best practices for covering a crisis, both on and off social media. Last week, we attended the PR News conference in Miami about how to handle a crisis. Here...
by Benedict Nicholson | Jan 10, 2019 | Brands
We sat down with LEGO’s Senior Manager of Global Social Media to discuss the brand, content creation and social media. Real-time content and social media is a challenge many brands are now finding themselves having to face up to, as part of the modern world. We...
by Benedict Nicholson | Jun 18, 2018 | Digital Journalism, Brands
Almost five years ago, we published a list of eight social media marketing tools that would make your life easier. And (hopefully!) they did, but that was years ago – things have changed. Influencers have transformed how brands reach potential customers, video...
by NewsWhip | May 2, 2018 | Digital Journalism
More and more content creators are finding success with owned media such as podcasts. Where does social media fit into the strategy? Social platforms can provide access routes to audiences that might otherwise be difficult to harness. But in a digital publishing...
by NewsWhip | Dec 14, 2017 | Digital Journalism
Ahead of 2018, we compiled this cheat sheet of the latest and most important changes on the social platforms that you need to know. 2017 has been a chaotic year for digital media. There has been upheaval across the major platforms as publishers, agencies, and brands...
by NewsWhip | Nov 8, 2017 | Digital Journalism
In the digital world, making content easy to share is vital to engagement success. When we looked at three top U.S. news publishers — CNN, Fox News, and The Huffington Post — what we gleaned from the content on their websites, Facebook pages, and Instagram...
by NewsWhip | Apr 26, 2017 | Digital Journalism
As publishers focus more on monetization, where do Instant Articles fit into the picture? We look at how the format drives likes, shares, and comments. As Facebook embraces an increasingly mobile audience, are publishers still benefitting from Instant Articles? ...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
