by NewsWhip | Jul 9, 2018 | Digital Journalism
We look at the most engaged sites on Facebook in June 2018, and analyse the top 25 publishers that are getting the most out of their content on Facebook. It’s now six months on from Facebook’s announcement that it would be changing the algorithmic factors which...
by Benedict Nicholson | Jun 28, 2018 | Digital Journalism
Video is different on every platform, with different tactics working well for each. We looked at the data to see if we could spot any patterns in what was successful in the last week on Facebook, Twitter, and YouTube. We’ve recently taken a bit of an interest in...
by Benedict Nicholson | Jun 18, 2018 | Digital Journalism, Brands
Almost five years ago, we published a list of eight social media marketing tools that would make your life easier. And (hopefully!) they did, but that was years ago – things have changed. Influencers have transformed how brands reach potential customers, video...
by Benedict Nicholson | Jun 14, 2018 | Digital Journalism
It’s WhipSmart today so we’ve been a little busy, but we didn’t want to leave you without a blog to tide you over in the meantime, so we did a quick analysis of publishers’ content for May to spot some general trends and see how much cross-coverage there is across the...
by Benedict Nicholson | Jun 13, 2018 | Digital Journalism, Brands
The World Cup is just around the corner, but soccer content is made all year round. We looked at the data to see what trends and themes we could spot to help you prepare for World Cup coverage. In our latest report, in advance of the World Cup, we looked at trends in...
by NewsWhip | Jun 12, 2018 | Digital Journalism
Your web content can still go viral on Facebook. We take a look at what dark social reveals about top stories, for 25+ publishers. Despite this year’s change to Facebook’s algorithm, our data has shown many publishers and brands doing considerably well....
by Benedict Nicholson | May 23, 2018 | Digital Journalism, Brands
Facebook videos are one of the key aspects of the platform, and Facebook has repeatedly committed to the format going into 2018. We look at the data to see what’s working in video so far this year. We’ve talked about Facebook videos before, but it’s an ever...
by NewsWhip | May 22, 2018 | NewsWhip Announcements
On June 14th, 2018, we’re hosting our second annual WhipSmart Summit at the Bowery Hotel in downtown NYC. If you’re in the communications or media business, we’d like to invite you to come join us. WhipSmart is an annual data-fueled summit for our community of...
by Benedict Nicholson | May 18, 2018 | Brands, Digital Journalism
Memorial Day is principally about remembering the sacrifice of those who fought for their country, but in recent years it has evolved into much more than that. We looked at the data to determine what works on social for the holiday. Memorial Day, beyond its...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
