by NewsWhip | Dec 13, 2017 | Interviews, Communications & PR
We talk to Golin about how its Bridge network is paving the way for a social-friendly future. In the shifting digital landscape, no area of media has remained untouched. For PR professionals, public relations has evolved from pitching legacy newspapers to reaching...
by Benedict Nicholson | Dec 12, 2017 | Brands
Instagram is a huge platform for auto brands, where their content gets many times the number of engagements it does on other platforms. We take a look at the numbers and trends. Instagram is a growing market for brands, with over 800 million active users as of...
by NewsWhip | Dec 8, 2017 | Digital Journalism
For the last time in 2017, we rank the sites that got the most Facebook shares, likes, reactions and comments on their stories in November. As we enter the final few weeks of 2017, it’s worth reflecting on developments in social publishing this year. While there...
by NewsWhip | Dec 7, 2017 | Digital Journalism
Love them or hate them, emoji are here to stay. 2017 has been the year of emotion and emoji have been a part of that. Consider the outrage sparked across social when Google made a cheeseburger emoji with the cheese misplaced. Even the CEO got involved to make sure the...
by NewsWhip | Nov 28, 2017 | Digital Journalism
What kind of framework should you use for evaluating content and engagement performance on social media? We look at one option. How does a publisher keep track of the many touch points their organisation has with social and other platforms? Consider the number of...
by NewsWhip | Nov 20, 2017 | Digital Journalism
We look back at some of the key social publishing takeaways from this week’s News Xchange conference in Amsterdam, from Facebook’s role in breaking news to Twitter’s live video push. This week saw the 17th edition of the News Xchange media...
by NewsWhip | Nov 16, 2017 | Digital Journalism, Brands, Interviews
For the Red Bulls, Disneys, and Taco Bells of the world, creating a buzz on social seems as easy as snapping their fingers. But for other brands, it can be challenging to stand out. We can’t all be Red Bull or BuzzFeed, and we shouldn’t want to be. Instead of looking...
by NewsWhip | Nov 10, 2017 | Digital Journalism
What are the most popular websites creating content? Which sources get the most shares, likes and comments on their stories each month? In NewsWhip’s latest Facebook publisher rankings, we reveal the 25 most engaged sites on the platform in October 2017.  Looking at...
by NewsWhip | Nov 8, 2017 | Digital Journalism
In the digital world, making content easy to share is vital to engagement success. When we looked at three top U.S. news publishers — CNN, Fox News, and The Huffington Post — what we gleaned from the content on their websites, Facebook pages, and Instagram...