by NewsWhip | Nov 2, 2017 | Digital Journalism
Want to get your content shared? We look at the data behind why emotional storytelling drives shares on Facebook. One of the most prevalent themes on social media this year has been the struggle to build a distinct identity on social media. How can you stand out in...
by NewsWhip | Nov 1, 2017 | Brands
How can brands stand out on social? We take a look at how a savage approach is paying off for Wendy’s, Netflix, and others. A brand can define its success on social media in many different ways, from customer expression of sentiment and appreciation to a...
by NewsWhip | Oct 26, 2017 | Digital Journalism
What type of stories go viral on LinkedIn, and how does the algorithm impact on visibility of certain posts? We take a closer look at the content process on the business professionals’ network. Earlier this month, we looked at how LinkedIn has been investing in...
by Benedict Nicholson | Oct 19, 2017 | Brands
When brands struggle to maintain a good reputation, how can they use social to improve it? Sometimes a brand’s reputation just can’t catch a break.We all know the brands that have to work hard to get good press. It might be airlines, it might be the telecoms...
by NewsWhip | Oct 17, 2017 | Digital Journalism
More and more, publishers and brands are focusing on building out strong native followings across social media platforms. But how effective are they? Sure, content creators are beholden to native algorithms. It’s a logical assumption to say followers are most likely...
by NewsWhip | Oct 12, 2017 | Digital Journalism
If you’re a cool, cutting edge journalist or publisher, then ONA is the must-attend conference in the U.S. to learn all of the latest trends in digital publishing. Obviously, we were there. For those of you unable to make the trek to D.C., we have you covered. We...
by NewsWhip | Oct 10, 2017 | Digital Journalism
What are the most popular websites on content? Which sources get the most shares, likes and comments on their stories each month? In NewsWhip’s latest Facebook publisher rankings, we reveal the 25 most engaged sites on the platform in September 2017.  Another month...
by NewsWhip | Oct 5, 2017 | Digital Journalism
With native video on LinkedIn now available for all users, we look at how the format differs from videos on other social media platforms. In August, LinkedIn made native video uploads available to general users, making the platform the latest to compete for social...
by NewsWhip | Oct 4, 2017 | Brands
Gamers are inherently social media users. Here’s how brands reach out to speak their language. With the emerging popularity of eSports and sites like Twitch, the gaming community has grown considerably in size and in closeness in recent months. It’s no mystery then...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
