by NewsWhip | Aug 18, 2020 | Webinar recap
Last Friday we hosted our first edition of The NewsWhip Pulse, our new biweekly webinar series in which we look at emerging trends, and hear from some distinguished guests in the media and PR industries. This week began with two of our own, as our CEO and founder...
by Paul Quigley | Jul 14, 2020 | Communications & PR, Case Study
We recently had the chance to sit down with Darika Ahrens, who is the Digital Director at ENGINE MHP. In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech...
by Benedict Nicholson | May 26, 2020 | Communications & PR
Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. After racking up a litany of industry awards and nominations in such a...
by NewsWhip | Feb 28, 2018 | Digital Journalism, Brands, Communications & PR
Groups on social media can be one way of getting your content or message in front of new audiences on social media. But what does a successful group look like? In recent months, the appeal of social media groups seems to be growing, as publishers and marketers ponder...
by Benedict Nicholson | Feb 27, 2018 | Interviews, Digital Journalism
How can you stay relevant in today’s shifting media landscape? We talk to Cultura Colectiva about the publisher’s data-driven content. The way publishers are creating content is changing fast in the modern age, and Culture Colectiva is a perfect example of...
by NewsWhip | Apr 3, 2017 | Digital Journalism, Interviews
We talk to the social media team at Vice about how they reach their young global audience on different platforms. Since its first incarnation as a Montreal-based magazine, Vice has been reaching young people since the early 1990s. Still targeting a youthful audience,...
by NewsWhip | Mar 27, 2017 | Digital Journalism, Interviews
NASA’s social media is just as inventive and compelling as their space missions. We talk to their social media team at Headquarters to find out more. “Houston, Tranquility Base here. The Eagle has landed.” In 1969, six hundred million people watched...
by NewsWhip | Feb 3, 2016 | Communications & PR, Case Study
We chat to Bernhard Mors from MasterCard about social listening, brand storytelling, and more. — Bernhard Mors is vice-president for Corporate and Digital Communications at MasterCard Worldwide Communications. As a leading technology company in the payments space, we...
by NewsWhip | Aug 18, 2015 | Interviews
We talk to a Senior Producer at CBC News about the role that social media plays in getting content to readers on his platforms. Michael Bolen is a Senior Producer with CBC News’ Social Trends team in Canada. A few months ago, we named CBC the second...
LADbible’s cross-platform consistency puts it at the top of the UK publishing tree
How Der Spiegel leads social media engagement on Instagram in Germany
X joins Timeline: Track breaking stories from the world’s fastest-moving platform
How the Daily Mail’s TikTok dominates UK publishing engagement
COP29: Social media’s role in shaping climate conversations in 2024
Storytelling with data: One page, one chart, one story
