by Roisin Oflaherty | May 22, 2024
Predictive Media Monitoring Historical Analysis –Live issues with historical context Widen the lens on real-time decision-making with 12-month search time ranges. Live issues with context Historical Analysis is essential for contextualizing live issues that fluctuate...
by Haley Corzo | Apr 25, 2024
Shrinkflation to sustainability: The biggest societal issues facing brands in 2024 It’s an election year in the US, and brands are being pulled in different directions as society and technology evolve. While some of these conversations are by no means new, they...
by Craig Hunter | Apr 18, 2024 | Communications & PR
This year, we’ve introduced a series of updates to NewsWhip Spike designed to streamline your workflow and enhance productivity across the platform. Leading the charge is our new Report Builder. But that’s not all. Thanks to your feedback, we have made...
by Haley Corzo | Apr 17, 2024 | Digital Journalism
News engagement levels on Facebook have fluctuated significantly over the last few years. That’s true of what’s successful on the platform too, with the type of publishers and content seeing the most success on Facebook is different in 2024 to what we saw in, say,...
by Benedict Nicholson | Apr 15, 2024 | Digital Journalism
Newsrooms… Traditionally, they’re among the most frenetic places to work. Now, with a relentless 24/7 news cycle and new social platforms constantly emerging, how do the best editors stay ahead of breaking stories? Simply put — with NewsWhip’s daily AI Digests and...
by Haley Corzo | Apr 11, 2024
The world’s biggest brands: A coverage analysis A deep dive into the media and public interest in the tech, automobile, and food & beverage industries. What you will learn in this report: The timeline of engagement to articles written about the auto, tech, and...
by Haley Corzo | Apr 11, 2024
The biggest crises of 2023 2023 has brought a whole new range of crises for brands, and they remain as varied and challenging as ever, with companies facing challenges from both internal and external events. What you will learn in this report: The most engaged...
by Haley Corzo | Apr 11, 2024
Brands caught in the ‘woke’ crossfire and workforce tensions in 2023 What you will learn in this report: The most engaged crises and how they captured public interest How much different crisis types resonated with the public The timing and impact of...
by Craig Hunter | Mar 26, 2024 | Brands
With 25% of a brand’s market value directly linked to its public reputation, as noted by the World Economic Forum, the stakes have never been higher for companies to actively monitor, measure, and manage emerging issues. In a time where information spreads like...