by Haley Corzo | Aug 18, 2022 | Brands
Halloween fans got an early treat in July when Home Depot announced it was launching Hocus Pocus inflatables of the infamous Sanderson sisters three months ahead of Halloween, and this surprise announcement ended up being the biggest brand-related story in July. This...
by Benedict Nicholson | Aug 11, 2022 | Digital Journalism
Amid something of a summer lull for content engagement, The Daily Mail maintained its place at the top of our rankings in July, with around 10 million engagements more than the nearest competitor. Here are some of the key takeaways for this month: The Daily Mail’s...
by Haley Corzo | Aug 10, 2022 | Communications & PR
After a much-anticipated wait for a Top Gun sequel, with eight years of development, two years of production and several pandemic related delays, Top Gun: Maverick finally hit theaters this summer and soon became one of the highest grossing movies of all time. The...
by Roisin Oflaherty | Aug 10, 2022
Working at NewsWhip We pride ourselves on our vibrant, diverse, unique culture with outstanding people from across the globe. NewsWhip provides you with reward, compensation, respect, and fulfilment. Our job openings Why Work at NewsWhip? With NewsWhip, you can track...
by Diane Peters | Aug 9, 2022 | Digital Journalism
Misinformation and disinformation are among the biggest challenges facing humanity. The proliferation of “alternative facts” and downright lies is dramatically affecting the public’s understanding of major conflicts, climate change, disease and transitions of power....
by Kimberly Monitto | Aug 2, 2022 | Communications & PR
Communications professionals have to be ready to adjust, adapt, and ultimately, defend their brand on a daily basis. One small mistake can send an organization into a spiraling PR crisis that can severely damage their reputation and trustworthiness with the public. ...
by Glynis Ratcliffe | Jul 26, 2022 | Digital Journalism
With the U.S. midterm elections around the corner on November 8, Americans have a lot of different election issues on their minds. What might those topics be and how do they wax and wane in importance over an election cycle? Using data from various sources, news...
by Benedict Nicholson | Jul 21, 2022 | Brands
In June, Burger King made headlines for the wrong reasons after the restaurant chain was dragged into a crisis based on a retirement gift given to an employee at a Las Vegas location. Kevin Ford — the employee in question — had been working at the chain for 27 years...
by Kimberly Monitto | Jul 20, 2022 | Communications & PR
Media monitoring used to be low on the priority list for many organizations. But since the digital tsunami that has taken over society began some 20 years ago, brands have had to adapt and become much more cognizant of how they’re viewed and talked about on the web....
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
