by Benedict Nicholson | Dec 21, 2023 | Communications & PR, Shell Case Study
We’ve been reflecting on all that has happened in 2023, and future-gazing into what 2024 will bring, which is particularly interesting to us as marketers. We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand...
by Haley Corzo | Oct 7, 2021 | Communications & PR, Webinar, Uncategorized
At NewsWhip’s September webinar, Steve Salvador from APCO Worldwide joined NewsWhip’s CEO, Paul Quigley to explore the ways that food and beverage brands aim to delight consumers, shape culture, and become more purpose-driven. Pursuing deeper engagement with consumers...
by NewsWhip | Sep 8, 2021 | Communications & PR
The food and beverage industry thrives on flavors. Salty, sweet, spicy— there are thousands of avenues to explore. We see specific flavors rule entire seasons, and for good reason. In the winter, brands utilize peppermint, mocha, and chocolate, which are flavors that...
by NewsWhip | Aug 19, 2021 | Uncategorized, Webinar recap, Webinar, Digital Journalism
We recently sat down with Sarah Brandt, Executive Vice President of Partnerships for NewsGuard, and Dr. Paul Resnick, the Michael D. Cohen Collegiate Professor of Information and Associate Dean for Research and Faculty Affairs of the University of Michigan School of...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
