by Kathleen Roberge | Jul 21, 2025 | Brands
If you feel like your conventional media monitoring metrics and your reputation are out of sync, you’re not alone. A recent Social Intelligence Lab study showed that 70% of brands are using multiple signals to evaluate the chaos around them that’s been created by...
by Kimberly Monitto | Aug 2, 2022 | Communications & PR
Communications professionals have to be ready to adjust, adapt, and ultimately, defend their brand on a daily basis. One small mistake can send an organization into a spiraling PR crisis that can severely damage their reputation and trustworthiness with the public. ...
by Kimberly Monitto | Jul 11, 2022 | Communications & PR
In our current digital age, media monitoring is needed more than ever. Long gone are the days where small mentions in a publication were the basis of success. Now, brands are constantly in the public eye, amassing hundreds to thousands of clicks per day. A single...
by Haley Corzo | Apr 22, 2022 | Brands
Welcome to the NewsWhip Daily spotlight round-up for the week of April 18th. This week, Netflix faces a loss in subscribers and a stock price crash. If you’d like to subscribe to the newsletter itself, you can do that here. Apr 18th: Companies accused of profiteering...
by Haley Corzo | Mar 14, 2022 | Communications & PR
We’re thrilled to announce the launch of our ebook, co-produced with PR Week. The report asked in-house comms professionals about the unique challenges they are facing in 2022, ranging from reputation management, to real-time monitoring, to the looming threat of...
by Haley Corzo | Dec 15, 2021 | Brands
Editor’s note: The Peloton ad mentioned has since been removed following the allegations of sexual assault against the actor Chris Noth. The original blog remains below. Spoiler warning: This blog contains details from the HBO series “And Just Like That.” After...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
