by NewsWhip | Apr 26, 2016 | Communications & PR
News has evolved in the age of new media. For most firms, this means reputation is now incremental. As information spreads faster than ever online, a story can reach a huge audience before anyone has a chance to respond. This is why social listening is vital, not just...
by NewsWhip | Apr 19, 2016 | Communications & PR
In the age of social media, it isn’t always enough to be part of the conversation. Leading communicators and PR agencies aim to be thought leaders in their fields by spearheading and driving conversation, not just taking part. It’s important to be able to spot...
by NewsWhip | Feb 3, 2016 | Communications & PR, Case Study
We chat to Bernhard Mors from MasterCard about social listening, brand storytelling, and more. — Bernhard Mors is vice-president for Corporate and Digital Communications at MasterCard Worldwide Communications. As a leading technology company in the payments space, we...
by NewsWhip | Jan 12, 2016 | Communications & PR
We outline some key tips for communications professionals planning their 2016 social strategy. It’s no secret that communications is evolving rapidly in the age of social. Whether you work in politics, sports, or fashion, it’s important to ensure your message reaches...
by NewsWhip | Oct 8, 2015 | Digital Journalism, Brands
We compile a list of six key tools for communications and PR people looking to make the most of presence on social. Social media is the dominant force in professional communications today, impacting strategies in everything from marketing to publishing to public...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
