by Haley Corzo | Feb 28, 2022 | Communications & PR
In the past two years TikTok has redefined both what it means and what it takes to become an influencer. It’s propelled the voices of younger generations and given marketers a shiny new toy to play with in hopes of reaching an important demographic. But even those...
by Kimberly Monitto | Jan 13, 2022 | Communications & PR
Novak Djokovic, one of the world’s top tennis stars, has recently found himself in hot water after being denied entry to Australia due to his vaccination status. Djokovic was traveling to Melbourne on January 5th in order to defend his Australian Open title and win a...
by Kimberly Monitto | Dec 21, 2021 | Communications & PR
After what could be considered the most jaw-dropping Formula 1 season of all time, we finally have a winner. Max Verstappen, a 24-year-old Belgian-Dutch prodigy, successfully beat seven-time English champion Lewis Hamilton in a nail-biting race that lasted until the...
by NewsWhip | Dec 17, 2021 | Communications & PR
Every year, the final of Strictly Come Dancing (also known as Dancing With The Stars in the US) falls just before the holiday period. While dancing ability is important to get you to the final, it ultimately comes down to a public vote. So we’re going to use public...
by NewsWhip | Dec 14, 2021 | Product Announcements, Communications & PR, Spike
Back in October 2020, with the introduction of Crisis Dashboard, we launched Timeline to help you bring public interest and media interest together to give you a full understanding of any crisis, event, or trend. From today, Timeline can be added to any dashboard —...
by Haley Corzo | Dec 9, 2021 | Brands, Communications & PR
Last Wednesday, just one day after plans for the company to go public hit the wires, the Better.com CEO Vishal Garg shocked the world when he fired 900 employees on a Zoom call, and the apology he’s given since then has actually done little to help. In fact, it might...
by Haley Corzo | Nov 30, 2021 | Communications & PR
The auto industry was hit hard in 2020 as the early months of Covid-19 saw general car use come to a halt, accompanied by supply chain disruptions and plummeting sales. Despite those challenges, industry experts believe the pandemic has accelerated the progression of...
by Haley Corzo | Nov 24, 2021 | Communications & PR
Once again it’s time to gather ‘round the table and enjoy Thanksgiving food that is as plentiful as it is delicious. Even though this holiday is known for its traditional dishes and customs, there’s still always a search for some inspirational recipes. To get into...
by Paul Quigley | Nov 23, 2021 | Communications & PR, Brands
Until recently, media monitoring was a sleepy industry. The work included fun daily activities such as clipping magazines, highlighting mentions, and compiling digests. The output of this work would help brands quantify their earned media campaigns and get hints at...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
