by Kimberly Monitto | Apr 12, 2023 | Brands
It’s hard to log onto social media platforms these days and not see “#ad” in the caption of one of your favorite celebrities’ posts. These posts are especially prevalent on Instagram — and chances are, whether you like it or not, they’re on your feed at least some of...
by Haley Corzo | Apr 6, 2023 | Brands
Food content seems to be everywhere these days. Between recipe inspo, imaginative new flavors, and an obsession with watching people eat on TikTok, food tends to capture some of the biggest engagement online. This month that proved true for Costco and Hidden Valley...
by Kimberly Monitto | Mar 23, 2023 | Brands
Artificial intelligence, commonly known as AI, has taken massive strides over the past few years, and lately, its use has skyrocketed. Thanks to advanced technological developments by larger companies, and the launch of platforms such as OpenAI’s ChatGPT, AI has...
by Haley Corzo | Mar 21, 2023 | Brands
First things first — Instagram is not dead. The rise of TikTok has prompted questions about what social media platform will be most valuable for brands in 2023, and it has even been suggested that a veteran like Instagram is going out of style. The data, however,...
by Kimberly Monitto | Mar 15, 2023 | Brands
The 20s are without doubt the decade of electric vehicles going mainstream. Different brands are at different stages of their electric vehicle journey, but the fact of the matter is that, globally, automobile companies are doing everything they can to break into this...
by Haley Corzo | Mar 7, 2023 | Brands
Over the years BTS has collaborated with some of the biggest brands out there, and while the group itself has successfully influenced the masses, brands are now seeing the individual power that each member has to offer, with Louis Vuitton knowing this all too well. ...
by Benedict Nicholson | Mar 2, 2023 | Brands
In February, we published a look at some of the biggest fast-food and quick-serve restaurants in the world, and we wanted to continue that examination by expanding the pool a little broader. So this week, we’re going to be looking at some of the QSRs that are just a...
by Kimberly Monitto | Feb 28, 2023 | Digital Journalism, Brands
It’s easy to get lost in the noise of social media nowadays. With a seemingly endless slew of platforms, daily content calendars filled with scheduled tweets and photos no longer cut it when it comes to brands making an impact. “For you” pages and “suggested posts”...
by Benedict Nicholson | Feb 21, 2023 | Brands, Product Announcements
Today we’re excited to announce the launch of our new Highlights feature, which is now available in NewsWhip Spike. With this feature, NewsWhip is taking real-time media monitoring to the next level with real-time insights. Here’s what you can expect. Introducing:...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
