by NewsWhip | Aug 20, 2018 | Digital Journalism
We use the latest trends in social media analytics to uncover how to succeed on social for the rest of the year. With fragmented audiences and ways of reaching them in 2018, there’s no clear path to success. So how are publishers, communicators, and brands innovating...
by NewsWhip | Aug 16, 2018 | Digital Journalism
How do you not only tell a great story, but sell a great story? We look at the best tactics for headlines from July’s top stories on Facebook. This past weekend, Chrissy Teigen told the story of a snail’s slow travels across a wooden deck. Bear with us....
by NewsWhip | Aug 9, 2018 | Digital Journalism
We look at the most engaged sites on Facebook in July 2018, and analyse the top 25 publishers that are getting the most out of their content on Facebook. With the midpoint of 2018 now gone, publishers and social media watchers generally will be eager to get an...
by NewsWhip | Aug 2, 2018 | Product Announcements, Digital Journalism
Snapchat’s going to supercharge your storytelling. We look at how hyperlocal, user-generated content is going to be a must-have. We live in the fastest age of content yet. With stories breaking every minute, audiences want instantaneous access to what’s...
by NewsWhip | Jul 26, 2018 | Digital Journalism
As platforms and publishers try to catch and hold their audiences with longer videos, we look at a few quick things to know about Facebook Watch. Fly-by audiences are so 2017. Audience loyalty has always been important, but for social platforms, mastering loyalty has...
by NewsWhip | Jul 17, 2018 | NewsWhip Announcements, Product Announcements
Social media seems to move at the speed of light. How can publishers and communicators keep up with the tidal wave of content from users, and the latest topics and events catching their interest? To help solve an essential piece of this puzzle, we’re excited to...
by NewsWhip | Jul 16, 2018 | Brands, Interviews, Communications & PR
The role of the brand has evolved. We talked to Edelman, Reebok, Unilever, and Aetna about being socially conscious. In the past, brands were simply selling their products to consumers. The relationship was mostly impersonal, unlike today, where social media puts...
by NewsWhip | Jul 9, 2018 | Digital Journalism
We look at the most engaged sites on Facebook in June 2018, and analyse the top 25 publishers that are getting the most out of their content on Facebook. It’s now six months on from Facebook’s announcement that it would be changing the algorithmic factors which...
by NewsWhip | Jul 5, 2018 | Digital Journalism
Snapchat and Instagram Stories have quickly changed social publishing. What should we know about creating captivating Stories on Instagram and Snapchat? Since the advent of Snapchat, we’ve seen other platforms like Instagram adopt the format, and publishers have...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
