What People Search for vs What People Share

by | Jun 25, 2015 | Other

We take a look at the difference between the most searched news stories in Google, and the most shared stories in Spike, over 24 hours.  Last week, Google launched a revamped version of Google Trends, which features a more ‘story-centric’ homepage. The new...
The Biggest Twitter Publishers of May 2015

The Biggest Twitter Publishers of May 2015

by | Jun 17, 2015 | Other

We rank the biggest English language publishers on Twitter for last month.  We last published Twitter publisher rankings in March, so were interested to see how things may have changed in the intervening months. The Twitter rankings were well-known for being fairly...
Five Ways Publishers are Using Instagram

Five Ways Publishers are Using Instagram

by | Jun 3, 2015 | Digital Journalism

In the absence of links, how do publishers approach Instagram? We look at some different uses, from native storytelling to brand promotion. Instagram can be a confusing platform for publishers.It specialises in images and short videos that don’t send users to...
What Engagement Looks Like for Six Top Facebook Pages

What Engagement Looks Like for Six Top Facebook Pages

by | May 19, 2015 | Other

For the first time, we look at total monthly interactions on content posted to major Facebook pages, from six select publishers.  Ever since we added Facebook Posts to Spike, we’ve been impressed by the level of engagement that publishers are seeing on their...