by NewsWhip | Aug 2, 2016 | Digital Journalism
Facebook is by and far the most loved social network in Latin America. Here’s how LatAm publishers can engage with their audiences. Latin America loves social media. According to a recent report from eMarketer, nearly 70% of the region’s internet users...
by NewsWhip | Jul 28, 2016 | Digital Journalism
We look at the average length of the most shared Facebook posts from five leading Facebook pages, and find that shorter is better. How long are the most shared Facebook posts? When we say Facebook post, we’re talking about the bit of accompanying text that...
by NewsWhip | Jul 27, 2016 | Digital Journalism
How can you increase your output of video content, without sacrificing quality? We go over tips to make the process as efficient as possible. Consistency is a big part of meeting your audience’s expectations. With so much video already out there, how can you ensure...
by NewsWhip | Jul 26, 2016 | Digital Journalism
Four crucial elements of success for video on Instagram, from using captions to tell a story, to watermarking your clips. We already know that video is extremely popular for publishers on Facebook and Twitter. But what about Instagram? In the six months to April...
by NewsWhip | Jul 26, 2016 | Digital Journalism
How NowThis is creating compelling news video that get millions of people watching on Facebook, and five ways to replicate their success. With video as the content du jour, publishers and marketers alike have shifted their focus to creating compelling videos on social...
by NewsWhip | Jul 21, 2016 | NewsWhip Announcements, Digital Journalism
With public content creation growing rapidly, understanding this uber-body of Internet content and human activity is getting harder. We explain the trend and the technology solutions emerging to help you. The evolution of the Internet has brought one significant...
by NewsWhip | Jul 21, 2016 | Digital Journalism
Which publishers in Mexico are seeing the most engagement on Facebook and social media? Our weekly Facebook rankings are a staple here on the NewsWhip blog, and previously we’ve also explored publishers in France, Sweden, Italy, Germany, and Ireland. This time, we...
by NewsWhip | Jul 20, 2016 | Digital Journalism, Brands
We look at three examples of native advertising that resonated on social media, from the Telegraph, Forbes and The Atlantic. In many ways, the media industry’s hype around native advertising (or ‘sponsored content’) is understandable. In the US, up...
by NewsWhip | Jul 19, 2016 | Digital Journalism
How are publishers engaging audiences on Instagram amid algorithmic changes? Instagram remains a less straightforward platform for publishers. Without external links, traffic isn’t driven to publisher content and nearly all engagement takes place directly in the...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
