by NewsWhip | Apr 19, 2016 | Communications & PR
In the age of social media, it isn’t always enough to be part of the conversation. Leading communicators and PR agencies aim to be thought leaders in their fields by spearheading and driving conversation, not just taking part. It’s important to be able to spot...
by Aisling McMahon | Sep 14, 2015 | NewsWhip Announcements
Observant Spike users may notice an interface change recently as we introduce a new way to browse and create panels. Every day, Spike’s users at newsrooms like the BBC, USA Today, BuzzFeed, as well as communications professionals and marketers, check in...
by Aisling McMahon | Jun 4, 2015 | Digital Journalism
One Spike user, Irish radio station SPIN103.8, show us how they jump on trending stories that are perfect for their audience. When you have an endless amount of air time to fill, how do you find those nuggets of news first for your listeners? And how do you...
by NewsWhip | Oct 16, 2014 | Digital Journalism
Earlier this week, NewsWhip’s Social Media Editor Liam Corcoran spoke on the topic of attracting and keeping new readers through social media at the International Newsroom Summit in Amsterdam. The key points of the talk are outlined here. To many, ‘going...
by NewsWhip | Oct 9, 2014 | Interviews
Viral site PlayBuzz were the talking point of our September Facebook rankings. We talked to their Chief Content Officer about their rise to the second most shared site in just a few short months. One of the biggest surprises of September’s Facebook rankings is...
by NewsWhip | Jul 30, 2014 | Digital Journalism, Interviews
We talked to Daniel Mintz from Upworthy about creating a platform for successful social distribution. Just over two years old, Upworthy has grown to become one of the most recognisable brands on Facebook. With a relatively low monthly output of articles, they land...
by NewsWhip | Jun 26, 2014 | Digital Journalism
A new study of Spike data reveals that sharing activity on a story within the first hour of publication can indicate exactly how viral that story is going to become over the next 24 hours. Earlier this month, a 16-year-old lost his finger while dancing at a rave in a...
by NewsWhip | Dec 12, 2013 | Other
We investigated the length of articles that get the most shares for major publishers – and it seems long form content has a long tail. UPDATE: This post was originally posted in 2013. In January 2017, we conducted new analysis on average word count of viral...
by NewsWhip | Oct 31, 2013 | Other
What’s the secret to writing stories people will share and talk about? To help you improve your social writing, we’ve made an analysis of the categories of content that go viral each day on social networks. We see 7 major divisions, based on data we...
LADbible’s cross-platform consistency puts it at the top of the UK publishing tree
How Der Spiegel leads social media engagement on Instagram in Germany
X joins Timeline: Track breaking stories from the world’s fastest-moving platform
How the Daily Mail’s TikTok dominates UK publishing engagement
COP29: Social media’s role in shaping climate conversations in 2024
Storytelling with data: One page, one chart, one story
