by Benedict Nicholson | Sep 25, 2017 | Digital Journalism
With video still the format that publishers want to master, how has it transformed in 2017? At the beginning of August, Facebook launched Watch, a new platform within the app that would allow publishers a dedicated place to post their video content. The platform has...
by NewsWhip | May 10, 2017 | Digital Journalism
As Summer 2017 approaches, we take a look into how news publishers are using Facebook video to reach and engage with their audiences on the platform. In spite of recent news controversies, Facebook video continues to be a format that the platform isn’t backing...
by NewsWhip | Apr 27, 2017 | Digital Journalism
The self-described “mischievous” Channel 4 News is a surprising underdog of viral content on Facebook. We dug into the data to find the secret formula. We’re always on the lookout for publishers and brands who are using innovative storytelling...
by NewsWhip | Apr 13, 2017 | Digital Journalism
Ahead of the NAB show in Las Vegas later this month, we found out some more about leading production system for broadcasters. ENPS is a market leading news production system, used by broadcasters to create their on-air packages, and to create the run-downs on TV. We...
by NewsWhip | Apr 10, 2017 | Digital Journalism
We hear some ways that newsrooms have been experimenting with social video on different platforms, from the recent International Journalism Festival in Italy. At the International Journalism Festival in Perugia last week, a panel of leading social video publishers...
by NewsWhip | Mar 2, 2017 | Digital Journalism
How long are the most engaging videos on Facebook? We look at top news publishers for the best practices. After analyzing how Facebook shares on videos have changed in a year, we decided to dive into what’s making these videos so successful. One consideration...
by NewsWhip | Jan 26, 2017 | Brands, Digital Journalism
[[[Recipe and food videos have huge viral potential on social. We look at top publishers and their tactics to success. Cheesy fried hot dogs. Sweet potato soufflé. Cinnamon roll apple pie. Even if you don’t cook, it’s hard not to be taken in by the sumptuous food...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
