by Benedict Nicholson | Nov 27, 2017 | Digital Journalism
How-to guides are becoming more and more popular, especially as Facebook videos. We take a look at this trend and see which publishers are taking advantage of it. We noted in a recent blog that some of the most successful videos on Facebook are the so-called...
by NewsWhip | Aug 21, 2017 | Interviews, Digital Journalism
How is social media affecting international legacy publishers? We talk to YLE, Finland’s national public-broadcasting company to find out. Kalle Pirhonen works as an audience editor for the Finnish broadcasting company YLE. We talked to Kalle about the role...
by NewsWhip | Aug 9, 2017 | Interviews, Digital Journalism
We talk to an expert from Deutsche Welle, BBC, Al Jazeera, and the UN about how newsrooms are mastering the transformation to digital, and the areas still left to optimize.  How are newsrooms rising up to face the challenges of going digital? Esra Doğramaci has some...
by NewsWhip | Aug 3, 2017 | Must reads, Digital Journalism
A recent study released the top trusted news sources. We looked into our data to see what these publishers are doing to rebuild trust in the media on social.  Trust in the media remains dismal. A 2016 Gallup poll found that journalists are trusted just above lawyers...
by NewsWhip | Jul 20, 2017 | Digital Journalism
As we head deeper into summer, what are the top videos on Facebook? We use our database of the world’s social metrics to find out. At NewsWhip, we believe it’s vital to keep a pulse on what’s getting audiences buzzing on social. The science behind virality is...
by NewsWhip | May 16, 2017 | Case Study, Brands, Digital Journalism
Reactive storytelling can create viral wins for brands on social. Reebok’s Dan Mazei shares the secret formula to creating a nimble, strategic brand newsroom.   — Reactive storytelling is a way for brands to deliver a relevant message on a viral moment in the...
by NewsWhip | May 9, 2017 | Digital Journalism
Our latest report tracks the rise of hyper-political publishers on social media, and the lasting effects for mainstream publishers, social media platforms, brands, and readers alike. Previously, we’ve all been advised that politics is one of those topics not to...
by NewsWhip | Apr 26, 2017 | Digital Journalism
As publishers focus more on monetization, where do Instant Articles fit into the picture? We look at how the format drives likes, shares, and comments. As Facebook embraces an increasingly mobile audience, are publishers still benefitting from Instant Articles? ...
by NewsWhip | Mar 14, 2017 | Digital Journalism
How can you make yourself stand out as a publisher on Facebook? We explore seven ways to encourage comments and build an engaged community around your content. Pew Research ran a study on whether readers could remember where their news was coming from. Pew found that...