by NewsWhip | Mar 2, 2016 | Digital Journalism
We look at how publishers are adapting to, and relying on, Facebook video in all its forms. Video is everywhere on Facebook these days. Just this week, the platform announced that it would be prioritising live video in the newsfeed. But you’ve probably already...
by NewsWhip | Feb 25, 2016 | Digital Journalism, Brands
Leo’s red carpet rampage is paying off – on social media. The actor and his Oscar-nominated film The Revenant dominated pre-Oscars discussion on Facebook. The biggest date in the film calendar is almost upon us. The 88th Academy Awards take place this Sunday 28th...
by NewsWhip | Feb 25, 2016 | Brands
When brands jump on a conversation about an ongoing topic, it’s like unexpectedly seeing a favorite celebrity out in the wild. This marketing trend is called Real-Time Marketing, and it has a colossal impact. Whether the message is humorous, thought-provoking, or...
by NewsWhip | Feb 23, 2016 | Digital Journalism
We look at the most engaged sites on Facebook last month, and examine the publishers that are getting the most out of their content on Facebook. February has been a time of some uncertainty for publishers: from mobile operators blocking online ads to one national...
by NewsWhip | Feb 15, 2016 | Brands
It’s chilly out, but things are heating up on the ice for NHL teams’ Facebook pages. Which teams scored the most on Facebook in January? Last time, we only analyzed the content published by NHL teams’ specific domains, and how they did on Facebook. As sports teams...
by NewsWhip | Jan 22, 2016 | Brands
Smack in the middle of hockey season, we take to the ice to see which NHL teams dominated the social media rink in December. (Photo courtesy of Clydeorama) We’re in the second half of the 2015-16 season, rocketing toward those coveted Stanley Cup playoff spots. While...
by NewsWhip | Jan 20, 2016 | Brands
As the Super Bowl approaches, we take a look into which NFL teams are winning with their native Facebook content, and which posts are their MVPs. Super Bowl Sunday is less than a month away. Last post, we looked at which teams had the biggest total Facebook...
by NewsWhip | Jan 19, 2016 | Communications & PR
Two weeks ahead of the pivotal Iowa caucuses, we take a look at which Republican candidates are leading the field on Facebook. The Republican race for the presidency has changed considerably since our last dedicated rankings of the candidates on social. The field has...
by NewsWhip | Jan 18, 2016 | Brands
The countdown to Super Bowl 50 is on. Teams are gearing up across social media, and we look at which teams triumphed on Facebook in December. With football fans fervently watching who’s going to make it to the Super Bowl, they’re just as busy buzzing on social media....
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
