by Kevin Twomey | Oct 29, 2025 | Brands
NewsWhip’s Head of Marketing, Kevin Twomey, recently took part in a panel hosted by PR firm Red Consultancy, alongside corporate comms leaders from Lidl and Caffè Nero. The event focused on a challenge that every communicator knows all too well: what to do when your...
by Craig Hunter | Oct 16, 2025 | Brands, Digital Journalism
The acceleration of media fragmentation and constant narrative shifts has not slowed in H2, reinforcing the need for precise, real-time intelligence. At NewsWhip, we remain focused on helping brands, publishers, and communications teams make sense of this landscape...
by Benedict Nicholson | Jul 23, 2025 | Digital Journalism
In Q2 2025, The New York Times significantly outperformed its own X (formerly Twitter) benchmark from Q1—not by shifting formats or ramping up volume, but by hitting on a series of powerful stories that cut through the noise. Engagement across the quarter more than...
by perpetual | Jul 17, 2025
REAL-TIME SOCIAL ANALYTICS FOR REGIONAL PUBLISHERS Discover the stories that matter to your community with NewsWhip. Contact us today NewsWhip’s real-time web and social analytics help regional newsrooms spot emerging stories as they gain traction—so they can break...
by Craig Hunter | Jul 3, 2025 | Communications & PR, Product Announcements
2025 has seen a continued acceleration of fragmented media and rapid narrative shifts, further highlighting the need for precise real-time intelligence. At NewsWhip, we remain dedicated to empowering brands, publishers, and communications teams with industry-leading...
by Benedict Nicholson | May 6, 2025 | Communications & PR
In January, Mark Zuckerberg announced that Facebook would be going back to its roots with some changes coming to the platform. Whatever those changes ended up being, it seems to have had a big effect on engagement levels for news publishers on the platform. Every...
by perpetual | Apr 25, 2025
Social Publishing Index: The Seismic Shift to TikTok (And What It Means for Newsrooms) Q1 2025 saw an increase in engagement across almost every platform, with news returning to Facebook in a big way. This report continues our previous research on a grouping of 50...
by Benedict Nicholson | Apr 7, 2025
Free AI Tariff digest Free AI Digest of Top Tariff Coverage Get a Daily AI-Powered Digest Covering the Insights on News about Tariffs and their Economic Impact Direct to your Inbox Every Morning. Sign up About NewsWhip’s AI Digest on Tariffs The tariffs imposed on...
by perpetual | Mar 11, 2025
SOCIAL MEDIA ANALYTICS FOR PUBLISHERS Discover emerging stories, enhance audience engagement, and analyze the competition with NewsWhip Contact us today NewsWhip cracks open the black box of social media to reveal how news spreads online. We provide publishers with...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
