by NewsWhip | Jun 26, 2018 | Digital Journalism
How can your web content spark shares and comments on Facebook, over a simple like? We look at the data. Recently, we’ve taken a deeper dive into stories, and the specific audience behaviors that they drive. We’ve looked at dark social on the web vs. Facebook, and...
by NewsWhip | Jun 19, 2018 | Digital Journalism, Brands
A picture is worth 1000 words, but sometimes, a few more words can help. We look at the caption trends of 30+ publishers on Instagram. On social, you can catch your audience’s eyes with a great photo or video, but how do you hold their attention and push it a...
by NewsWhip | Jun 12, 2018 | Digital Journalism
Your web content can still go viral on Facebook. We take a look at what dark social reveals about top stories, for 25+ publishers. Despite this year’s change to Facebook’s algorithm, our data has shown many publishers and brands doing considerably well....
by NewsWhip | Jun 5, 2018 | Brands, Digital Journalism
What are the top trends for social videos in 2018? Our latest report examines everything you need to know about creating winning video content on Facebook, Twitter, Instagram, and YouTube. Video has transformed the way that content creators approach their editorial...
by NewsWhip | Jun 1, 2018 | Brands, Communications & PR
In our latest social media insights report, we take a look at the top trends for Father’s Day content across the web, Facebook, Pinterest, LinkedIn, and Instagram. With June in full swing, it’s just a matter of time before Father’s Day is upon...
by NewsWhip | May 31, 2018 | Digital Journalism, Interviews
We talk to LittleThings about its revival and what’s coming next. As publishers continue to navigate the digital age, we saw some struggle against platform changes and shifts in content visibility. One such publisher was LittleThings, which closed up shop back...
by NewsWhip | May 25, 2018 | Digital Journalism
Last weekend, the world watched Meghan Markle and Prince Harry’s royal wedding. Which publishers drove the most social buzz for their coverage? Since November, the social media buzz has slowly been growing ahead of Prince Harry and Meghan Markle’s...
by NewsWhip | May 22, 2018 | NewsWhip Announcements
On June 14th, 2018, we’re hosting our second annual WhipSmart Summit at the Bowery Hotel in downtown NYC. If you’re in the communications or media business, we’d like to invite you to come join us. WhipSmart is an annual data-fueled summit for our community of...
by NewsWhip | May 22, 2018 | Communications & PR, Brands
Like any marketing or PR campaign, there are best practices for engaging with influencers. In our latest report, we look at influencer tactics on the web, Facebook, Pinterest, Instagram, and YouTube. Today, influencer marketing campaigns have become much more...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
