by NewsWhip | Feb 18, 2016 | Communications & PR
The visual nature of fashion coverage makes it well-suited to Instagram – how are major publishers using the platform during New York Fashion Week? It’s a pivotal time in the fashion calendar: New York Fashion Week (Fall/Winter 2016). Amidst the snow and glacial...
by NewsWhip | Feb 17, 2016 | Digital Journalism
What’s the difference between the most shared stories and the most engaged stories from the New York Times? At the end of 2015, the New York Times published an intriguing list on their website. It showed their top 100 stories of the year, ranked not by clicks, front...
by NewsWhip | Feb 15, 2016 | Brands
It’s chilly out, but things are heating up on the ice for NHL teams’ Facebook pages. Which teams scored the most on Facebook in January? Last time, we only analyzed the content published by NHL teams’ specific domains, and how they did on Facebook. As sports teams...
by NewsWhip | Feb 10, 2016 | Brands
Which NBA teams are scoring serious social media hoops already for 2016? We take a look at the teams getting the best buzz on Facebook. When we last looked at basketball, we uncovered their highest ranking Facebook videos of the year. There were already some big...
by NewsWhip | Feb 9, 2016 | Brands
The Super Bowl made be over, but it’s time to see if the ads paid off. For the brands that were willing to hedge serious money on Super Bowl spots, how did they engage fans on Facebook? While the winners of Super Bowl 50 itself are straightforward, the champion...
by NewsWhip | Feb 4, 2016 | Brands
We’re just days away from Super Bowl. Check out which teams were the biggest on Facebook in January as we get closer to the epic semi-centennial match. The most-watched television event of the year is upon us. Arguably the biggest event of the year for American...
by NewsWhip | Feb 3, 2016 | Communications & PR, Case Study
We chat to Bernhard Mors from MasterCard about social listening, brand storytelling, and more. — Bernhard Mors is vice-president for Corporate and Digital Communications at MasterCard Worldwide Communications. As a leading technology company in the payments space, we...
by NewsWhip | Feb 3, 2016 | Brands
Here’s how to create content that will get football fans buzzing on social media. Our first social strategy white paper tells you everything there is to know about the online hype around Super Bowl 50. The Super Bowl is a global event, not just for sports enthusiasts,...
by NewsWhip | Feb 2, 2016 | Digital Journalism
We look at five simple ways that publishers can make sure that their Facebook Live Videos make a mark every time. When we asked 11 social media editors and experts for their predictions around what publishers should look out for on social media in 2016, live video on...