by NewsWhip | Dec 28, 2017 | Brands
This has been the year for brands. This year, brands have embraced their role as corporate citizens, and shown their consumers that they cared about the same issues. We’ve also seen brands find their unique identities, and saw more brands dip their toes into content...
by NewsWhip | Dec 21, 2017 | Digital Journalism
Which publishers were most successful, and innovative, on social media in 2017? Here we look back at the engagement data for the year and hand out our ‘Whippies’ awards to the chosen few. Most publishers would probably agree that it’s been a mixed year for...
by NewsWhip | Dec 20, 2017 | Digital Journalism, Brands
How can travel publishers and brands make sure that their content goes big on social? We look at the data behind the top travel content trends. With 2018 right ahead of us, there’s also the long and looming winter stretching out in front of us in the northern...
by NewsWhip | Dec 19, 2017 | Interviews
How can digital natives stand out, especially in the noisy world of sports? 433 tells us about how it built a thriving community of 26 million followers on Instagram and beyond. 433 is one of the largest football communities on Instagram, evolving from origins that...
by NewsWhip | Dec 18, 2017 | Digital Journalism
What do the view counts underneath videos on Facebook, Instagram, and now Twitter refer to? We analyse the metrics behind public social video view counts. Â Earlier this month, Twitter finally introduced public video views to videos, giving users an indication of how...
by NewsWhip | Dec 14, 2017 | Digital Journalism
Ahead of 2018, we compiled this cheat sheet of the latest and most important changes on the social platforms that you need to know. 2017 has been a chaotic year for digital media. There has been upheaval across the major platforms as publishers, agencies, and brands...
by NewsWhip | Dec 13, 2017 | Interviews, Communications & PR
We talk to Golin about how its Bridge network is paving the way for a social-friendly future. In the shifting digital landscape, no area of media has remained untouched. For PR professionals, public relations has evolved from pitching legacy newspapers to reaching...
by NewsWhip | Dec 8, 2017 | Digital Journalism
For the last time in 2017, we rank the sites that got the most Facebook shares, likes, reactions and comments on their stories in November. As we enter the final few weeks of 2017, it’s worth reflecting on developments in social publishing this year. While there...
by NewsWhip | Dec 7, 2017 | Digital Journalism
Love them or hate them, emoji are here to stay. 2017 has been the year of emotion and emoji have been a part of that. Consider the outrage sparked across social when Google made a cheeseburger emoji with the cheese misplaced. Even the CEO got involved to make sure the...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
