by NewsWhip | Apr 19, 2018 | Digital Journalism
With many audience development teams looking for the best way to diversify their traffic sources, what are some of the channels and strategies worth considering? With questions about the longevity of Facebook’s referral benefits for sites big and small, it’s a good...
by NewsWhip | Apr 18, 2018 | Brands, Communications & PR
As publishers and brands diversify their 2018 strategies, Youtube influencers already have loyal audiences ready to engage. We take a look at the data. We’ve talked a lot about influencers on the blog, particularly on Instagram and, to a lesser extent, Facebook....
by NewsWhip | Apr 13, 2018 | Product Announcements
We launch the NewsWhip Research Center to crack the code on social sharing and go deeper than we ever have before. With this week’s tense news cycle around social platforms, data, and censorship, there’s been a lot of contemplation over user behaviors, trust &...
by NewsWhip | Apr 12, 2018 | Digital Journalism
March 2018 saw a boost in engagement with content from mainstream news sites, and a decline for other sites. What’s happening in the news feed? Last week, our Facebook rankings for March showed major movement for the first time in a while. Despite recent gloomy...
by NewsWhip | Apr 11, 2018 | Brands, Interviews, Communications & PR
The lines between editorial and branded content are increasingly blurred. We ask experts from Thrillist, Aetna, & more on how they create content that gets remembered. There’s been an evolution in how brands and publishers approach advertising. For the ones that...
by NewsWhip | Apr 6, 2018 | Digital Journalism, Brands
How do different verticals go viral on social media and what can we learn from them? We take a look at top parenting publishers and brands. If you’ve been keeping up with the blog and our Facebook algorithm report, you’ll have seen that for the most part, general news...
by NewsWhip | Apr 4, 2018 | Digital Journalism
We look at the most engaged sites on Facebook in March 2018, and analyse the publishers that are getting the most out of their content on Facebook. The results of this month’s survey are among the most surprising in some time. An upswing in interactions for major news...
by NewsWhip | Mar 30, 2018 | Brands, Communications & PR
We break down the Instagram posting habits of leading brands such as Airbnb, Forever 21, and Starbucks to see how post frequency varies by sector. Instagram is now a booming platform for brands, with over 500 million daily active users and the news that its rolling...
by NewsWhip | Mar 28, 2018 | Communications & PR, Brands
With peer-to-peer sharing emphasized more and more on social, how can brands best reach their target audiences? We take a look at influencer trends on Instagram. Partnering with influencers, branded content studios, and even other brands can turbocharge a...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
