by NewsWhip | Oct 10, 2018 | Digital Journalism, Brands
In our latest sports content analysis, we look at the top sports publishers and teams that have their fans hyped up on social media. Conservative estimates suggest that upward of 50 percent of the adult U.S. population consider themselves to be a fan of at least one...
by NewsWhip | Feb 12, 2018 | Interviews
How can sports publishers build a following that’s as loyal to them as to their favorite teams? We talk to ESPN Deportes’ Editorial Director to find out. Being a sports fanatic from Philadelphia (sorry), the ESPN brand has been deeply rooted in my life...
by NewsWhip | Feb 9, 2018 | Brands
The Olympics have kicked off in Pyeongchang and publishers and marketers already have another chance to reach their target consumers, in a very big way. With the Olympics underway, publishers and advertisers alike are vying for the chance to reach tens of millions of...
by NewsWhip | Dec 19, 2017 | Interviews
How can digital natives stand out, especially in the noisy world of sports? 433 tells us about how it built a thriving community of 26 million followers on Instagram and beyond. 433 is one of the largest football communities on Instagram, evolving from origins that...
by NewsWhip | Feb 8, 2017 | Digital Journalism, Brands
What did Super Bowl LI look like on Facebook? We look at how social reacted to this history-making game, diving into the top teams, pages, & stories. How did social media react to arguably the most legendary Super Bowl in history? It was the first Super Bowl to...
by NewsWhip | Jan 12, 2017 | Digital Journalism
Fostering connections between journalists and audiences is increasingly vital on social. We dive into the top reporters of popular sports sites in our latest analysis. As the media part of social media becomes ever important, so does the role of the reporter....
by NewsWhip | Feb 4, 2016 | Brands
We’re just days away from Super Bowl. Check out which teams were the biggest on Facebook in January as we get closer to the epic semi-centennial match. The most-watched television event of the year is upon us. Arguably the biggest event of the year for American...
by NewsWhip | Feb 3, 2016 | Brands
Here’s how to create content that will get football fans buzzing on social media. Our first social strategy white paper tells you everything there is to know about the online hype around Super Bowl 50. The Super Bowl is a global event, not just for sports enthusiasts,...
by NewsWhip | Jan 28, 2016 | Brands
Everyone loves a star, and athletes are our modern Herculean heroes. Check out how teams can drive their sports engagement through champions. (photo courtesy of Keith Allison) When we dove into the NBA’s most engaging videos and content trends of 2015, we found...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
