by NewsWhip | Feb 6, 2017 | Digital Journalism
The stories not being told can lead to opportunities to stand out; here’s how to take advantage of the ‘white space’, and differentiate your content. How do you stand out when it’s all been done before? The same big stories get reported in...
by NewsWhip | Feb 2, 2017 | Product Announcements, NewsWhip Announcements
Today we’re launching a brand new beta product called NewsWhip Analytics, the biggest repository of human story engagement ever created. We have something extremely exciting to tell you about at NewsWhip today. First a little background. Humans crave these...
by NewsWhip | Sep 27, 2016 | Brands, Communications & PR, Interviews
We talked to a leading PR agency about the challenges in helping clients reach their target audience on social media, and how they define their measures for success. Social media has fragmented audience attention online dramatically in recent years – and not...
by NewsWhip | May 25, 2016 | Communications & PR
We looked at the LinkedIn presence of leading agencies to see what kind of content elicits wide sharing. With heavy media focus on Facebook, Instagram, and Twitter, there is a tendency to overlook LinkedIn as a social channel. Granted, as a network designed almost...
by NewsWhip | Apr 18, 2016 | Digital Journalism
We interview the Community Editor at the Economist, about the site’s social media strategy, and their experiments with messaging apps to reach new readers. The Economist is one of the most recognisable names in world media. Each week, the paper addresses a...
by NewsWhip | Feb 4, 2016 | Brands
We’re just days away from Super Bowl. Check out which teams were the biggest on Facebook in January as we get closer to the epic semi-centennial match. The most-watched television event of the year is upon us. Arguably the biggest event of the year for American...
by NewsWhip | Feb 3, 2016 | Brands
Here’s how to create content that will get football fans buzzing on social media. Our first social strategy white paper tells you everything there is to know about the online hype around Super Bowl 50. The Super Bowl is a global event, not just for sports enthusiasts,...
by NewsWhip | Feb 2, 2016 | Digital Journalism
We look at five simple ways that publishers can make sure that their Facebook Live Videos make a mark every time. When we asked 11 social media editors and experts for their predictions around what publishers should look out for on social media in 2016, live video on...
by NewsWhip | Jan 22, 2016 | Brands
Smack in the middle of hockey season, we take to the ice to see which NHL teams dominated the social media rink in December. (Photo courtesy of Clydeorama) We’re in the second half of the 2015-16 season, rocketing toward those coveted Stanley Cup playoff spots. While...