by NewsWhip | Feb 27, 2017 | Digital Journalism
What if you could tell the future and know which stories would be a hit before you write them? We go over three ways to predict content virality. Wouldn’t it be nice if all of our stories became instant social media hits, granting us instant virality that even the...
by NewsWhip | Sep 27, 2016 | Communications & PR, Interviews, Brands
We talked to a leading PR agency about the challenges in helping clients reach their target audience on social media, and how they define their measures for success. Social media has fragmented audience attention online dramatically in recent years – and not...
by NewsWhip | May 25, 2016 | Communications & PR
We looked at the LinkedIn presence of leading agencies to see what kind of content elicits wide sharing. With heavy media focus on Facebook, Instagram, and Twitter, there is a tendency to overlook LinkedIn as a social channel. Granted, as a network designed almost...
by NewsWhip | Apr 18, 2016 | Digital Journalism
We interview the Community Editor at the Economist, about the site’s social media strategy, and their experiments with messaging apps to reach new readers. The Economist is one of the most recognisable names in world media. Each week, the paper addresses a...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
