by NewsWhip | Apr 19, 2016 | Communications & PR
In the age of social media, it isn’t always enough to be part of the conversation. Leading communicators and PR agencies aim to be thought leaders in their fields by spearheading and driving conversation, not just taking part. It’s important to be able to spot...
by NewsWhip | Apr 12, 2016 | Communications & PR
With each potential presidential candidate enjoying significant reach on social, how is that translating into engagement for publishers? When we first started covering the US Election 2016 for the blog, there were almost twenty candidates and all to play for. Now,...
by NewsWhip | Apr 5, 2016 | Communications & PR
We look at what Election 2016 stories show signs of evergreen status, and what publishers can learn from them. Last week, we took a look at some of the biggest Election 2016 stories for five leading publishers. One of the most interesting trends to emerge from our...
by NewsWhip | Jan 29, 2016 | Communications & PR
We take a look at candidates’ strategies on Facebook and Instagram, weighing up the different approaches and level of engagement. Facebook and Instagram are two very different platforms and offer very different opportunities for engagement. While Facebook...
by NewsWhip | Jan 26, 2016 | Communications & PR
Instagram is booming and has huge potential for engagement – so how are Election 2016 candidates using it to engage with supporters? Election 2016 is poised to kick off properly in Iowa next week. With this in mind, we’re expanding our coverage of the...
by NewsWhip | Jan 14, 2016 | Digital Journalism
We look at the 25 biggest Facebook publishers of December 2015. After a break of a few months in ranking the biggest sites on Facebook, we’re back with a look at December’s most engaged sites. When reviewing the numbers this time, we found a decent level...
by NewsWhip | Jan 12, 2016 | Communications & PR
We outline some key tips for communications professionals planning their 2016 social strategy. It’s no secret that communications is evolving rapidly in the age of social. Whether you work in politics, sports, or fashion, it’s important to ensure your message reaches...
by NewsWhip | Jan 5, 2016 | Digital Journalism, Brands
Ahead of a busy year in politics, we outline four key tips for political communicators in 2016. Political campaigning on social media for this year’s US presidential election has already started in earnest and is only set to intensify. For many candidates in the...
by NewsWhip | Dec 31, 2015 | Digital Journalism, Brands
We take a look at the most successful pieces of content on Facebook for 2015. 2015 has been a hectic year for publishers on Facebook. It’s seen the rollout of Instant Articles for iOS and Android, the launching of Signal and an explosion in Facebook video. More...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
