by NewsWhip | Jan 29, 2016 | Communications & PR
We take a look at candidates’ strategies on Facebook and Instagram, weighing up the different approaches and level of engagement. Facebook and Instagram are two very different platforms and offer very different opportunities for engagement. While Facebook...
by NewsWhip | Jan 19, 2016 | Communications & PR
Two weeks ahead of the pivotal Iowa caucuses, we take a look at which Republican candidates are leading the field on Facebook. The Republican race for the presidency has changed considerably since our last dedicated rankings of the candidates on social. The field has...
by NewsWhip | Jan 5, 2016 | Brands, Digital Journalism
Ahead of a busy year in politics, we outline four key tips for political communicators in 2016. Political campaigning on social media for this year’s US presidential election has already started in earnest and is only set to intensify. For many candidates in the...
by NewsWhip | Dec 16, 2015 | Brands, Digital Journalism
We give out the 2015 Whippies for the best brands, sports teams, and politicians on social media in 2015. With 2015 drawing to a close, it’s time to look back at what worked on social media this year. Throughout the year, we’ve analysed the most...
by NewsWhip | Nov 24, 2015 | Digital Journalism
Debate clips, campaign ads and policy explainers: we take a look at how the US presidential candidates are making the most of Facebook video. Our look at the performance of the US presidential candidates on social threw up some unexpected surprises. For one thing, the...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
