by NewsWhip | Nov 9, 2016 | Digital Journalism
How often should publishers be posting on Facebook? We look at the posting frequency of ten top publishers’ main Facebook pages, and look at the content formats that they tend to get more space. How many Facebook posts is too many? Many publishers wonder...
by NewsWhip | Nov 8, 2016 | Digital Journalism
With election day 2016 finally here, we took a look at how the election has been playing out for publishers on social media. For the last few months, we’ve seen how big an impact political coverage has had in news feeds. The role of social media in spreading...
by NewsWhip | Nov 2, 2016 | Digital Journalism
Facebook is training journalists through online courses. What does this mean for publishers and content creators? Facebook is joining the likes of Khan Academy and Coursera with “e-learning courses for journalists”. Four courses are offered so that reporters can learn...
by NewsWhip | Oct 27, 2016 | Digital Journalism
Is your content going to be a hit or a miss? Here’s how you can discover the stories to make your content champions. There’s a lot of noise out there. In just one minute, Facebook users like posts 4.1 million times, 347,000 Tweets are sent, and 300 hours of video are...
by NewsWhip | Oct 25, 2016 | Digital Journalism
The AT&T Time Warner merger could be one of the biggest business news stories of the year. How did social media users react to the data on social media? AT&T’s weekend acquisition of Time Warner, consisting of HBO, Turner Broadcasting and Warner Bros.,...
by NewsWhip | Oct 18, 2016 | Digital Journalism
What business-focussed sites get the most engagements on Facebook? We look at the business sites with the most engagements in September 2016. For business publishers, tapping into readers’ daily workflows often means reaching them in the office, through email,...
by NewsWhip | Oct 12, 2016 | Brands, Digital Journalism
We pit pumpkin against apple to see how publishers can research seasonal trends for max engagement. It’s autumn, in case you weren’t aware from the mass quantities of interestingly-branded pumpkin items. Despite this, we still seem to shamelessly love pumpkin spice,...
by NewsWhip | Oct 6, 2016 | Communications & PR, Brands, Digital Journalism
For publishers, branded content on Facebook is a potentially lucrative revenue source. But how should you go about creating branded content for the platform, and what are the guidelines you should follow? Our complete guide has all you need to know. One of the most...
by NewsWhip | Oct 4, 2016 | Digital Journalism
We talked with the Manchester Evening News’ Head of Audience Development about the site’s approach to connecting with their regional audience. The Manchester Evening News is a regional UK publisher covering the greater Manchester area, and is part of the...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
