by NewsWhip | Aug 11, 2016 | Digital Journalism
INSIDER travel is getting millions of people watching their inspirational travel videos. Discover their best tactics and strategies in our breakdown. Ah, summer. For the Northern Hemisphere, it’s the time of getaways to the beach or other fun locales. So of course, we...
by NewsWhip | Aug 10, 2016 | Digital Journalism
After Facebook’s algorithm update clamping down on clickbait headline, we look at four types of headlines that attract high levels of engagement on Facebook. Social media editors spend a lot of time tweaking the headlines of their stories to make sure they...
by NewsWhip | Aug 4, 2016 | Digital Journalism
How do sites with paywalls make sure that they’re still having an impact on social media? For paywalled publishers, figuring out how to approach social media distribution can be a real head-scratcher. How exactly do you make sure that you aren’t falling...
by NewsWhip | Aug 3, 2016 | Digital Journalism, Interviews
We catch up with CBS Sport’s Editorial Director about how his team are reaching new audiences on social media. With the Rio Olympics starting this week, we turn our attention to sports publishers, to get a sense of the sites that will be looking to dominate the...
by NewsWhip | Aug 2, 2016 | Digital Journalism
Facebook is by and far the most loved social network in Latin America. Here’s how LatAm publishers can engage with their audiences. Latin America loves social media. According to a recent report from eMarketer, nearly 70% of the region’s internet users...
by NewsWhip | Jul 28, 2016 | Digital Journalism
We look at the average length of the most shared Facebook posts from five leading Facebook pages, and find that shorter is better. How long are the most shared Facebook posts? When we say Facebook post, we’re talking about the bit of accompanying text that...
by NewsWhip | Jul 27, 2016 | Digital Journalism
How can you increase your output of video content, without sacrificing quality? We go over tips to make the process as efficient as possible. Consistency is a big part of meeting your audience’s expectations. With so much video already out there, how can you ensure...
by NewsWhip | Jul 26, 2016 | Digital Journalism
Four crucial elements of success for video on Instagram, from using captions to tell a story, to watermarking your clips. We already know that video is extremely popular for publishers on Facebook and Twitter. But what about Instagram? In the six months to April...
by NewsWhip | Jul 26, 2016 | Digital Journalism
How NowThis is creating compelling news video that get millions of people watching on Facebook, and five ways to replicate their success. With video as the content du jour, publishers and marketers alike have shifted their focus to creating compelling videos on social...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
