by Aisling McMahon | Feb 19, 2015 | Brands
We look at four good examples of brand publishers using social media to get their content shared, and their products and services to potential customers. The biggest question facing any organisation that commits resources to content creation is a simple one. Is anyone...
by Aisling McMahon | Jan 29, 2015 | Brands
We look at five straightforward ways of priming your content to get shared and read more on LinkedIn. In our last blog post, we looked at the four facts every marketer should know about popular content on LinkedIn. We analysed six months’ worth of data to find...
by Aisling McMahon | Jan 28, 2015 | Brands
We look at how content creators and marketers can make the most of LinkedIn’s newly launched blogging feature, with exclusive data. Ever wondered what the ‘one sign you will be rich’ might be? What about the ‘one simple dress code rule to...
by NewsWhip | Jan 15, 2015 | Brands, NewsWhip Announcements
NewsWhip recently partnered with Edelman and Muck Rack to find how social distribution is effecting how content is consumed online. In this guest post, Steve Rubel, Chief Content Strategist for Edelman PR, outlines what a deep analysis of NewsWhip data told the PR...
by NewsWhip | Jan 8, 2015 | Digital Journalism, Brands
We list some practical tips to help get your social strategy off to a strong start in 2015, from creating content for social, to making subscribers out of new readers. Throughout 2014, we kept close tabs on the way that publishers were reaching new readers on social...
by Glossary Author | May 6, 2014 | Brands
We look at three examples of what we consider people powered news. At NewsWhip, we believe in the potential of ‘People Powered News’. We think that social media allows people to choose stories that interest them like never before. Our site is unique in...
by NewsWhip | Apr 30, 2014 | Brands
Effective posting on Facebook can do wonders for your social engagement. We look at some simple tips to help improve your posts. Every month, we see stories that have huge success on Facebook. While a good fan-base helps in spreading your stories on Facebook,...
by Glossary Author | Apr 1, 2014 | Brands
We look back at the lessons learnt from our attempt at a fun viral video, from earlier this year. Viral videos might just be the ultimate social media marketing coup. With a great idea, something can usually be made quite quickly – the shorter they are, the...
by Glossary Author | Feb 14, 2013 | Brands
I was lucky enough to have this witty insight from a college friend pop up in my Facebook feed recently – “Sometimes I wonder what is going on in the lives of the people Facebook filters out of my news feed. Then I remember the answer:...