by NewsWhip | Aug 27, 2015 | Brands
After taking a look at the biggest brand publishers on social media in July, we wanted to bring you an update on the top 10 pieces of individual brand content on social in July too. So, here it is. To collate these rankings of most engaged content pieces, we use the...
by NewsWhip | Aug 25, 2015 | Brands
After starting our investigations of the biggest brand publishers on social media in June, we’re pleased to bring you an update for July 2015. With wider coverage and over 400 of the top global brands now being tracked and monitored by our Spike platform, we’re happy...
by NewsWhip | Aug 25, 2015 | Brands
Question: Which Brands Do You Track, to Compile Your Rankings? Answer: All of the Interbrand 100 list The top 250 brands on Facebook, by community size, according to SocialBakers The top 250 brands on Twitter, by community size, according to SocialBakers We think this...
by NewsWhip | Aug 20, 2015 | Brands, Digital Journalism
We look at the engagement rates around Facebook’s brand new live video feature, and find that the initial wave were very popular. Earlier this month, Facebook announced that celebrities and other public pages would be able to stream live video directly to their...
by NewsWhip | Jul 30, 2015 | Brands
After investigating how top publishers achieve their success on Instagram, we’re now excited to cast our spotlight onto the most successful brand publishers on social media. This week we take a look at 25 of the top brand publishers on social media to view the breadth...
by NewsWhip | May 14, 2015 | Brands, Digital Journalism
We look at Facebook engagement around the first ‘Instant Articles’ on Facebook. Yesterday saw the launch of Facebook’s long-anticipated ‘Instant Articles’. The new format sees a chosen group of publishers able to post media-rich articles...
by NewsWhip | Apr 23, 2015 | Brands, Digital Journalism
We examine what Facebook’s News Feed Updates might mean for publishers’ engagement rates. As you’ve probably heard by now, Facebook this week announced some changes to the type of content that will be given preference in the News Feed in future. In...
by NewsWhip | Apr 16, 2015 | Brands, Digital Journalism
Why the tone of your Facebook posts matter, and three examples of publishers that are doing it right. ‘Tone’ is something that’s often talked about in the context of successful Facebook posts. It’s the way that you present your stories to your...
by NewsWhip | Apr 2, 2015 | Digital Journalism, Brands
We look at five steps to ensuring a closer relationship with your audience on social media. This post originally appeared on the ENEX blog. It’s focused on broadcasters, but the principles apply to all publishers looking to harness social media effectively....
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
