by NewsWhip | Jan 26, 2017 | Digital Journalism, Brands
[[[Recipe and food videos have huge viral potential on social. We look at top publishers and their tactics to success. Cheesy fried hot dogs. Sweet potato soufflé. Cinnamon roll apple pie. Even if you don’t cook, it’s hard not to be taken in by the sumptuous food...
by NewsWhip | Jan 10, 2017 | Digital Journalism, Brands
With new tech trends and gadgets emerging on the heels of CES, we take a look at which stories and publishers drew the biggest buzz. CES concluded this past weekend, previewing what’s to come in consumer electronics and technology. A mixture of futuristic, innovative,...
by NewsWhip | Jan 4, 2017 | Brands, Communications & PR
Mastering social media can yield big success for brands. We identify seven ways for brands to thrive on social media in 2017. What does 2017 entail for brands? Social media has solidified as a way for brands to reach new audiences, hype up their products and services,...
by NewsWhip | Dec 15, 2016 | Brands, Communications & PR
This year, influencers became an effective way for brands and publishers to reach their audiences. Here are the ones deserving of some recognition. Earlier this week, we awarded our annual Whippies for publishers and brands who have innovated on social media in 2016....
by NewsWhip | Dec 13, 2016 | Brands
With content marketing and social publishing more important than ever, we take a look at which brands deserved recognition for their innovations this year. 2016 has been an interesting year, for the world, and for social media publishing. This year, more brands...
by NewsWhip | Dec 7, 2016 | Brands, Communications & PR
Influencers were a dominating force in 2016, and they’re only getting more popular. We look at how to kickstart and measure your influencer campaigns. According to a 2016 study from Linqia, 86 percent of surveyed marketers are already working with influencers....
by NewsWhip | Dec 5, 2016 | Digital Journalism, Brands
What are the top holiday content trends on Instagram? We look at how your photos and videos can drive maximum engagement and reach this December. The holidays make us ponder the big questions. Like, does Santa have an Instagram? The answer is yes, but @Santa has sadly...
by NewsWhip | Nov 29, 2016 | Digital Journalism, Brands
The holidays are fast upon us. We analyze top engagement trends to find out how you can get your content on social media’s “nice list”. It’s nearly December, which means, it’s time to pour an extra helping of eggnog and get your holiday content out...
by NewsWhip | Oct 12, 2016 | Brands, Digital Journalism
We pit pumpkin against apple to see how publishers can research seasonal trends for max engagement. It’s autumn, in case you weren’t aware from the mass quantities of interestingly-branded pumpkin items. Despite this, we still seem to shamelessly love pumpkin spice,...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
Facebook dominates news engagement again in Q3
Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
