by Glossary Author | Nov 9, 2017 | Glossary
The best analytic tools for Facebook give users a live, 360-degree view of all stories and conversations attracting engagement in the news feed at any time. Other features include the ability to find the most influential pages and profiles influencing certain topics,...
by Glossary Author | Nov 9, 2017 | Glossary
Brand monitoring software allows marketing and communications professionals to track mentions and conversations around specific brands and other keywords on social media. The software typically makes use of social media APIs to allow users to spot when and where...
by Glossary Author | Nov 9, 2017 | Glossary
The best brand monitoring solutions depends on what’s required by the user. Generally, tools which allow a real-time view of the sites, stories and posts that mention your brand, and are engaging audiences on multiple platforms, make the best brand monitoring...
by Glossary Author | Nov 9, 2017 | Glossary
A Social Analytics Platform is a digital tool which allows users to monitor and review the performance of content and trends on social media platforms, using audience engagement metrics. The best social analytics platforms provide a range of metrics from different...
by Glossary Author | Oct 9, 2017 | Glossary
To use a social media insights platform, it’s important to have a clear idea of what problem or task you’re looking to solve or improve. What are your top priorities for your brand or audience development strategy? Figuring out what you need most is the first step in...
by Glossary Author | Aug 10, 2017 | NewsWhip Announcements
Today, many social media editors and journalists use social monitoring or management tools like CrowdTangle, TweetDeck, or Hootsuite. In media, these tools are used for spotting viral content from lists of Facebook pages or Twitter accounts. Social media editors also...
by Glossary Author | Jul 9, 2017 | Glossary
To make the most out of social media insights reporting, it’s important to focus on what will improve your workflow and ability to make a meaningful connection with your audience. To improve social media insights reporting generally, it helps to create a checklist of...
by Glossary Author | May 28, 2014 | Digital Journalism
With online media moving faster than ever before, it can be hard for digital newsrooms to figure out what their audience cares about on any particular day. We look at five great tools to help stay focussed on the day’s big stories. One of the things on our mind...
by Glossary Author | May 6, 2014 | Brands
We look at three examples of what we consider people powered news. At NewsWhip, we believe in the potential of ‘People Powered News’. We think that social media allows people to choose stories that interest them like never before. Our site is unique in...