by Kimberly Monitto | Jul 20, 2022 | Communications & PR
Media monitoring used to be low on the priority list for many organizations. But since the digital tsunami that has taken over society began some 20 years ago, brands have had to adapt and become much more cognizant of how they’re viewed and talked about on the web....
by Kimberly Monitto | Jul 11, 2022 | Communications & PR
In our current digital age, media monitoring is needed more than ever. Long gone are the days where small mentions in a publication were the basis of success. Now, brands are constantly in the public eye, amassing hundreds to thousands of clicks per day. A single...
by Kimberly Monitto | Jun 20, 2022 | Digital Journalism
Facebook is one of the largest social media platforms in the world, raking in 2.91 billion users monthly. In fact, 31% of Americans get their daily news from Facebook. But what about the rest of the world? In 2021, Reuter’s Digital News Report showed that our...
by Kimberly Monitto | Jan 13, 2022 | Communications & PR
Novak Djokovic, one of the world’s top tennis stars, has recently found himself in hot water after being denied entry to Australia due to his vaccination status. Djokovic was traveling to Melbourne on January 5th in order to defend his Australian Open title and win a...
by Kimberly Monitto | Dec 21, 2021 | Communications & PR
After what could be considered the most jaw-dropping Formula 1 season of all time, we finally have a winner. Max Verstappen, a 24-year-old Belgian-Dutch prodigy, successfully beat seven-time English champion Lewis Hamilton in a nail-biting race that lasted until the...
by Kimberly Monitto | Nov 18, 2021 | Brands
Over the past few years, Instagram has turned into a media giant. Owned by Meta (formerly Facebook), Instagram has been the premier photo sharing app for more than a decade. From keeping up with our favorite celebrities to finding new recipes to cook, the app has made...
Flipping the Script: How Brands Can Reclaim the Narrative in a Crisis
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Instagram’s Q3 engagement drop led by lack of sports
Political coverage drives engagement growth on X in Q3
TikTok turns to the US for engagement in Q3
Fall Social Publishing Index: Facebook’s continued rise
